More cute and better to open, Wuling Hongguang MINI EV third generation listed in macaroon.

In 2020, with the listing of Wuling Hongguang MINI EV, it quickly exploded the mini-car electric vehicle market with high cost performance, and was called "people’s scooter", which was favored by consumers. However, with the development of the times, the existing product forms can obviously not meet the increasingly stringent car demand of consumers. As the saying goes, "Wuling will build whatever the people need." Wuling has been listening to the voices of millions of users and continuously exploring their pain points in the process of using cars. Based on this, the car system ushered in a new upgrade, and the third generation macaroon of Hongguang MINI EV (hereinafter referred to as the third generation macaroon) was launched. The new car is a 215km long-life version with an official guide price of 46,800 yuan.

Then, can the rejuvenated and upgraded third-generation macaroon still sit firmly on the throne of "global leader in small electric vehicles"? As a "people’s scooter", what surprises will it bring to consumers and fans? Let’s take a look together today!

Modeling remains kawaii

Compared with the previous generation of macaroon, the appearance of the third generation of macaroon has been greatly upgraded, and the whole looks more cute. Among them, the front face is replaced with inductive halo LED headlights, plus a very Q-cute contrast front bumper and exquisite retro electroplating rings, which makes its appearance more exquisite; From the side, the petal-shaped hub cover and the smiling MACARON side logo highlight the fashion trend; The cute circular design factor is also added to the tail, which echoes the front face design. The circular LED taillight design makes the whole car more lovely. Secondly, the third-generation macaroon also added a roof rack intimately, so that users can add a roof trunk in the later period without worry, expand more storage space and ensure worry-free travel.

In terms of appearance color, the car body color of the third-generation macaroon has also been upgraded from 4 kinds in the old macaroon to 5 kinds, namely light mans yellow, avocado green, white peach powder, iris blue and milk apricot coffee. Coupled with the contrast color matching of the white roof, the overall look and feel is younger than that of the old macaroon.

In terms of body size, the length, width and height of the third-generation macaroon are 3064/1493/1629 mm and the wheelbase is 2010 mm. As a reference, the length, width and height of the old macaroon are 2920/1493/1621 mm and the wheelbase is 1940 mm. It can be seen that the third-generation macaroon has a longer body and a longer wheelbase, which will bring more spacious driving for users. At the same time, the wheelbase is longer, and the trunk volume of the third-generation macaroon (after the rear seats are put down) is also increased from the old 650L to 734L, further enhancing the loading capacity of the whole vehicle.

Comfort upgrade

In addition to the kawaii appearance and spacious space, the comfort of the third generation macaroon has also been significantly improved.

First of all, it is the seat that is in frequent contact with us every day. The third-generation macaroon has a newly designed ergonomic seat, and its sitting height is 20mm lower than that of the old macaroon, which is more comfortable to ride; The cushion is thicker and fuller, and has better support for the contact parts of the human body; The contact area of the backrest of the third generation macaroon also increased by 44%, and the contact area of the seat cushion increased by 19%, so that it has a super-large back contact area of 86000mm2, and the average pressure of the seat has decreased by 25%, and the maximum pressure has also decreased by 12%, ensuring that the drivers and passengers have a higher average contact area of the seat, further improving the driving comfort and the sense of seat wrapping, and no longer having the feeling of a small bench.

Secondly, an 8-inch central control screen and multi-function steering wheel have been added in the third-generation macaroon, which has built-in richer entertainment functions, effectively improving the convenience and pleasure of drivers and passengers.

The third-generation macaroon equipped with high-power speed temperature regulating air conditioner has an air output of 320 m3/h h. Compared with the old camaron, its refrigeration efficiency is improved by 14%, which not only allows users to feel the coolness in summer in the scorching sun, but also effectively improves the electric energy utilization rate of the whole vehicle, thus improving the power consumption level of the whole vehicle. Moreover, the third-generation macaroon has also optimized the motor and reducer, low-speed warning tone, compressor and other aspects, so that the NVH performance in its car has reached the leading level in the same class, effectively making up for the lack of driving quietness of micro electric vehicles and providing users with good ride comfort.

At the same time, the hand brake strength of the third-generation macaroon has also been reduced. When the vehicle is fully loaded, the hand brake strength of the third-generation is reduced by 36% compared with that of the old macaroon. For most female drivers, it can be stopped calmly. And its newly upgraded crawling function allows users to move forward on low-speed and congested roads without stepping on the accelerator. When reversing, you only need to step on the brake pedal without switching the pedal back and forth, which effectively improves the driving safety, at the same time, it can effectively avoid the problem of jitter caused by the low speed of the motor and improve the driving comfort.

Of course, the improvement of comfort is also reflected in the chassis suspension of the third generation macaroon, which adopts a brand-new front lower arm structure and bushing structure, and through Wuling’s excellent chassis adjustment technology, the front and rear suspensions can be moderately soft and hard, and the vibration isolation of the chassis has been significantly improved, achieving the best balance between comfort and stability.

It’s safer to use a car

As a micro electric vehicle, safety is also crucial, and as the "Wuling of the people", it will certainly be considerate for users. The third-generation macaroon adopted a ring cage body design, with high-strength steel accounting for 60%. The whole vehicle used 1500MPa hot-formed steel in eight places, reaching the leading level of the same level. At the same time, the whole vehicle passed the test of 82 collision conditions such as collision, column collision, side collision, turn collision and rollover, and the whole scene was accurately verified. After the collision, the high-voltage electricity will be automatically cut off, and the accident can be effectively avoided by matching with the main and passenger airbags.

In terms of battery safety, users can rest assured that Wuling Hongguang MINIEV has a base of over one million users since its listing, and achieved a proud achievement of "one million zero spontaneous combustion". Therefore, there is no doubt about the battery safety of the third generation macaroon. Five-fold battery protection, reaching the highest dustproof and waterproof IP68 level of electric vehicle parts, coupled with the lifetime warranty of Sanpower, ensures the safety of users’ travel and the quality of the whole vehicle. In addition, the third-generation macaroon can also monitor the status of vehicles in the cloud, which will actively remind users of the abnormal status of vehicles, such as the door is not closed, the voltage of the charging grid fluctuates, the hand brake is not applied, and the power is severely lost. And through 24-hour online active service, we can provide users with solutions quickly. In addition, Wuling has more than 2,800 sales and service outlets all over the country, which can provide users with strong after-sales service support, so in the after-sales service area, users can really worry-free about using cars.

Power life is more powerful.

The third-generation macaroon also has an update focus, that is, it provides a 215km endurance version. If the commuting distance is not very long, it can run for ten days at a time. Therefore, users can effectively reduce the charging frequency in their daily commuting, thus saving more time costs. At the same time, in order to give users a more solid endurance, the third-generation macaroon also recalibrated and optimized the three-electric system, which increased its energy recovery rate by 8% and further improved the utilization rate of electric energy. The third-generation macaroon also carried out the lightweight design of the car body, which made the curb weight of the 215km version only 777kg, and the lightweight level reached the same level.

Not only that, the third-generation macaroon also optimized the wind resistance of the car body, optimized the shapes of headlights, front face and rear bumper bottom, and added the design of the front airbag dam, which further improved the aerodynamic performance of the car body and achieved the effect of reducing the wind resistance coefficient. With the help of low-drag calipers, the power consumption of the third-generation macaroon 215km version is only 9kWh per 100 kilometers, and the use cost of one kilometer is only about 5 cents, achieving a battery life of 12.4km with 1 kWh.

In terms of charging efficiency, the newly added 215km battery life version also supports 15kW DC fast charging, which can charge the power from 30% to 80% in just 35 minutes, and the slow charging power is also improved, from the previous 8 hours (170km version) to the shortest 5 hours at the same level, thus effectively shortening the charging time and improving the charging efficiency. Even users without fast charging conditions can complete charging in a short time. Wuling also provides users with a "one-stop" charging installation service. It has all self-developed intelligent and safe charging products, including 2.2kW safety sockets, 3.5kW/7kW small charging piles and other products, covering various charging scenarios, and has more than 10,000 professional technicians to serve users and meet the needs of customers for charging equipment installation and maintenance. It is worth mentioning that the third-generation macaroon also has a very intimate function, that is, it also supports intelligent battery charging, effectively avoiding the trouble that the small battery can’t be started because of power loss.

Che Shu concluded:

To sum up, we can see that the third-generation macaroon has been fully upgraded in appearance, interior, safety, comfort and endurance configuration, so that its product strength has been advanced again. At this point, we also have reason to believe that the third-generation macaroon is bound to have a surprising market performance in the next micro-electric vehicle market, and for consumers, the third-generation macaroon is undoubtedly the best choice in the same category.

Mercedes-Benz is on the prowl again, with an automatic manual transmission (AT)

In the aspect of outline design, the family-style modeling design is more attractive. Generally speaking, the new generation of headstock has become more stable, and some protruding lines are added to the hood, which looks quite muscular. The headlights on both sides are quite cool, and they look very energetic after being lit. Through the waist line up sideways to create a sense of readiness, looks very strong sense of movement, which helps to highlight the S-class shape of Maibakh. The three-dimensional effect of the tail is further strengthened by the use of lines, and the taillight shape of the new car is a highlight.

The whole interior can be said to be sci-fi and extremely soft. Configuration is definitely one of the strengths of Maibakh S-Class. The car is equipped with an electric four-way adjustable leather mahogany steering wheel, which makes people feel energetic when driving. In the center console and the door handle, a lot of leather and wooden materials are used to cover and wrap it, which is practical to touch and feel. It is equipped with a 12.3-inch LCD screen with clear display and the biggest highlight of design. The front row is also equipped with a dual-temperature automatic air conditioning control system to freely debug the most comfortable space atmosphere. .

The length, width and height are 5470×1921×1510mm, respectively, and the wheelbase is 3396mm. In the same class, the wheelbase of Maibakh S-class ranks 4th. As a car, its body size does not occupy much advantage in its class, and its internal seating space is only basically enough. After all, it is limited by the length and shape of the car body. The design of skylight also increases the subjective space feeling of front and rear passengers. Among the models of the same price and class, the trunk volume of Maibakh S-class ranks 10th. It can basically meet the luggage space for family travel. But there is no extra hidden storage space.

Maibakh S-Class is equipped with a 6.0 engine, with a maximum output of 450kW and a maximum torque of 900Nm. The whole power parameters are superior in power performance among engines of the same class, which can provide better power performance. Maibakh’s S-Class officially measured zero-acceleration score is 4.7S, ranking 13th among the car models with more than 800,000.

Maibakh s-class active/passive safety configuration is complete, includingAutomatic parkingZero tire pressure endurance tireAutomatic parkingSteep slope descenthill start assist controlknee airbagHUD head-up displayAnti-lock braking (ABS)Braking force distribution (EBD/CBC, etc.)Brake assist (EBA/BAS, etc.)Traction control (ASR/TCS, etc.)Active noise reductionEngine start and stopSide safety air curtainWireless charging of mobile phonenight vision systemLED daytime running lightsForward reversing radarTire pressure monitoringSteering wheel heatingBody stability control (ESP/DSC, etc.)Rear reversing radarFatigue reminderRemote parkingChild seat interfaceLane keeping (LKAS)Equal configuration.

Among them,Automatic parkingYou can avoid stepping on the brakes for a long time or needing to pull frequently;Steep slope descentCan safely pass through steep slope road conditions at low speed;knee airbagReduce the injury of the car interior to the occupant’s knees in the secondary collision.

In addition to the above description, we can also go to the Easy Car Forum to browse more real car feedback from actual buyers, or use our experience.

Geely Xingrui configuration parameters and price, size and space are spacious and comfortable.

(||) is a model owned by Geely, a domestic automobile brand. This car is positioned in the mid-market and adopts the latest design of Geely family. Not only the product quality is very good, but also the measured performance is very good. What are the configuration parameters and prices of Geely Xingrui? Let’s take a look at the detailed introduction of Pacific Auto.

Official selling price

Geely Xingrui is a domestic compact car positioned in the mid-end market. What are the configuration parameters and prices of Geely Xingrui? First of all, the price, Geely Xingrui has seven models on sale, and the official price range is 113,700-152,700 yuan, which is very affordable, but the naked car market discount is only 0.1 million yuan.

Dimensional parameter

The market positioning of Geely Xingrui is compact car, so what about the configuration parameters and price of Geely Xingrui? Secondly, the size parameters. Geely Xingrui adopts a four-door five-seat car structure. The official display size is 4785/1869/1469mm, the wheelbase length is 2800mm, and the conventional volume of the trunk is about 500L L. Spacious and comfortable space.

dynamic parameter

Geely Xingrui is equipped with a 2.0T turbocharged engine, so what are the configuration parameters and prices of Geely Xingrui? Finally, the dynamic parameters. The standard 2.0T engine in the whole system adopts an in-line four-cylinder structure, with a maximum output of 140kw(190 HP) and a peak torque of 300N.m The transmission comes standard with a 7-speed wet dual-clutch gearbox, which has rich power performance in China.

As a domestic compact car, what are the configuration parameters and prices of Geely Xingrui? The minimum number of 2021 models on sale is 110,000, and the above configuration parameters are very good.

The above are the related contents of the configuration parameters, price, size, space, spaciousness and comfort of Geely Xingrui (minimum 110,000 for 2021 models).

Lexus RX plug-in hybrid Foshan area significantly reduced price, reserve price 519,000! Limited time promotion

In [Easy Car Foshan Local Auto Market Discount Promotion Channel], we have sorted out the ongoing
Promotions. As a much-talked-about model, the Lexus RX plug-in hybrid is currently offering amazing discounts. The highest discount can even reach 30,000. The minimum starting price is only 519,000. You can get a larger discount by clicking the "Inquire" button in the quote form. If you are looking for a practical and affordable model, you may wish to find out about the Lexus RX plug-in hybrid.

Let’s take a look at the appearance of the Lexus RX plug-in hybrid first. The front face of the Lexus RX plug-in hybrid looks very delicate and simple. With the sharp headlights, it is full of atmosphere. The car is equipped with LED daytime running lights, front fog lights, headlight height adjustment, automatic opening and closing, adaptive far and near light, delayed closing, etc. To the side of the body, the body size of the car is 4890MM*1920MM*1695MM, the car adopts simple and fashionable lines, the side looks very sporty, with large-sized thick-walled tires, the shape is quite eye-catching. Looking back, the rear and front of the car echo each other, the taillight style is sharp, and the overall look is very individual.

Sitting in the car, the interior design is relatively cold and elegant. The steering wheel design of the car is very fashionable and generous, and it is made of genuine leather, which gives a good grip. From the central control point of view, the car is equipped with a dignified touch LCD central control screen, which makes the interior style impressive and looks fashionable and sporty. The interior feels good. Let’s take a look at the dashboard and seats. The car is equipped with a young and personalized dashboard, which shows an excellent display effect. The car adopts leather seats, and the seats are wide and thick, which are basically enough for daily use.

It’s better to come early than coincidentally, test drive the Toyota Corolla 1.2T

accelerate brake fuel consumption second rice liter Measured fuel consumption 4.3L test FAW Toyota Corolla Dual Engine Review Editor – Zhang Ke:

We are already very familiar with the hybrid system, the driving experience is relatively smooth, and driving in urban areas is very fuel-efficient. In fact, the biggest highlight is the price. This is the first time the hybrid system has been produced in a country other than Japan, and the cost is greatly reduced, making the hybrid model not too expensive than the conventional power model, and it is easier to get back the cost! If you often drive in urban areas, it is recommended to buy

Review Editor – Li Jia:

The sales of the gasoline version of the Corolla are already quite eye-catching at this level, so I am not worried about the market performance of the Corolla Dual Engine, because it is only a little more expensive than the ordinary gasoline version of the Corolla, but it is definitely a high-value, low-cost Corolla. If you don’t pay attention to the power flow diagram on the dashboard during daily driving, you can basically drive it as an ordinary gasoline version of the Corolla.

Review Editor -:

As a family car that focuses on economy, the performance of the Corolla Duo Engine is very satisfactory. Although the power is not outstanding, it can also meet the needs of urban transportation. The key point is the super economy, which makes people impeccable. Overall performance, I think it is not too much for the Corolla Duo Engine to get nine points. But unfortunately, in most areas, the Corolla Duo Engine is not included in the scope of subsidies for new energy vehicles, which is quite a pity, because the Duo Engine power does not need to rely on charging piles, it only needs to be refueled, and it has the advantages of more fuel-efficient traffic congestion, and the technology is mature. It can only be said that it is a bit "born at the wrong time".

Xiao He has revealed sharp corners

In mid-December, the expert demonstration meeting of domestic BIM whole-process application cases was held in Guangzhou. Academicians, experts and entrepreneur representatives from the field of engineering construction gathered at the Guanglianda Smart Construction and South China Headquarters Base Project (hereinafter referred to as "Guanglianda South China Headquarters Base") to demonstrate the value of the project as a domestic BIM whole-process application case and the industry can learn from the promotion and give high praise.

Ding Lieyun, academician of the Chinese Academy of Engineering, professor of Huazhong University of Science and Technology, chief scientist of the National Digital Construction Technology Innovation Center, Xing Feng, academician of the Chinese Academy of Engineering and vice president of Guangzhou University, Wang Tiehong, former chief engineer of the Ministry of Housing and Urban-Rural Development, Wang Guangbin, professor and doctoral tutor of Tongji University, Li Qiming, professor and doctoral tutor of Southeast University, Deng Mingsheng, chief expert of China Construction Eighth Engineering Bureau Co., Ltd., chairperson of the Building Information Technology Committee of Guangzhou Municipal Construction Science and Technology Commission, He Guanpei, chief engineer of the digital strategy of Guangzhou Pearl River Foreign-funded Building Design Institute, Chen Xianrui, chairperson and party secretary of AVIC Plaza Construction Group, Cui Guoyou, chairperson of Henan Wufang Design Institute, and other academicians and experts and entrepreneurs attended the demonstration.

ImageFetcher (1).jpgDomestic BIM whole process application sharing

As a demonstration project of the National Digital Construction Technology Innovation Center for technology application and model innovation, Guanglianda South China Headquarters has piloted the development and application of domestic independent BIM platform software, actively expanded the application scenarios of domestic BIM software in the whole life cycle of engineering projects, and built a whole-process domestic BIM software product ecosystem, setting a benchmark and boosting confidence for industry enterprises to carry out the whole-process digital application.

Practice the digitalization of the whole process of BIM and develop its own and easy-to-use top software

The construction of Guanglianda South China Headquarters Base adopts the EPC (General Contracting) model and integrates BIM (Building Information Modeling), prefabricated, green construction and other construction technologies, which is a comprehensive practice of the concept of "digital architecture".

Yuan Zhenggang, chairperson and president of Guanglianda Technology joint stock company, said that this project is one of the few typical projects in the construction field that uses completely self-developed domestic BIM software and platform to empower the whole life cycle of the construction industry. The main purposes of the whole process of BIM application practice include: first, to solve the problem of data standardization and integration; second, to promote the refinement of project management through the structuring of the business; third, to continuously improve the value of products through the deep integration of the business team and the software team, and to polish the top software that belongs to the Chinese people. This is the responsibility of Chinese technology companies and the glorious mission of helping the digital transformation of the construction industry.

In the whole process application of domestic BIM in Guanglianda South China Headquarters Base, based on the analysis of the business essence logic of the whole process of the project, identify the core business scenarios and build models and data unit frameworks accordingly to ensure the consistency and smooth flow of business, data and models. Through the digital analysis of business, the design, cost, production, quality, safety and other information are exchanged and shared, the mapping is established and the circulation is realized, and the business value scenario based on the BIM model is designed.

Facing product design, the project drives the response of building functions and the design of building modules and systems through the analysis of building product requirements. Each professional design determines the corresponding building standards, system configuration standards, product standards, and composition practice standards according to the splitting of modules and systems. With the help of localized BIM software integrated design and cost model, different design schemes and cost data are linked to determine the optimal product composition scheme and cost subject standard, and realize integrated forward design to ensure that the owner’s needs are met.

Facing engineering construction, through the detailed analysis of planning, safety and quality management and public resource management, and taking engineering tasks as the basic unit, the construction management planning focusing on time, space and people based on BIM model is realized. During the construction process, the integration of IoT (Internet of Things), AI (artificial intelligence) and other technical means, real-time and dynamic collection of human, machine, material, method, ring and other element information, to create a digital command cabin of intelligent construction site with digital-model linkage and virtual-real combination, tracking the status of the project site, and providing support for project decision-making.

Facing the construction operation and maintenance, the project first identifies and analyzes the needs of each major under different operating conditions during the design process, and avoids redundant and unreasonable system configuration in the design of each major. At the same time, the building requirements and standards, system configuration parameters, operation logic and operation strategy are integrated into the BIM model to ensure the complete undertaking of the operation and maintenance stage and the effective execution of the design intention. During the operation process, the operation strategy is dynamically optimized through the feedback of the actual operation effect.

Taking the business value scenario of domestic BIM application as the main line, through the interoperability of the whole process, the whole business line, the whole professional model and data, the construction of Guanglianda South China headquarters base will eventually form a set of demand-oriented, design-oriented breakthrough point, supported by refined process management and control, and integrated with scientific management mode, advanced business practices and digital technology application.

Deep application of domestic design software empowers the digital transformation of the construction industry

According to Yang Wei, vice president of Guanglianda Technology joint stock company, the successful application of the whole process of digitalization in Guanglianda’s South China headquarters base stems from Guanglianda’s professional accumulation and technical accumulation for more than 20 years. Guanglianda BIM series software has covered most of the business needs of the whole process of engineering construction, and even made important breakthroughs in the field of engineering design software where foreign software has a significant advantage.

Data-driven integrated design solutions lay the foundation for the whole process of digital construction. In 2022, Guanglianda released a digital design product set. The product set is based on the independent intellectual property graphics platform and is a full-professional BIM forward design solution product. Guanglianda’s South China headquarters base adopts digital design software and collaboration platform. Through the "cloud + end" collaboration model, it realizes the forward design of BIM and multi-professional collaboration of architecture, structure, electromechanical and other majors from the scheme, construction map to the deepening stage. It realizes the flow of models and data at each stage of design-calculation-construction. Through the seamless docking of design models and calculation models, the matching mapping of design and cost at each stage is established, and the cost control from the design source is realized.

Localized BIM + IoT + AI to realize visual management. The project sets up more than 200 intelligent hardware to perceive the real information happening on site, and matches the corresponding management scenarios through information aggregation. Based on the model, time, space and people focus are realized. Through built-in AI rules, based on real-time and on-site records of the construction process, the progress, safety and quality of the project site are automatically identified. Through the combination of virtual and real on site and BIM model, the visual management and data-aided scientific decision-making of the engineering site are realized.

Digital and intelligent technology to support intelligent construction. For on-site public resources, such as tower cranes, vertical elevators, material yards, roads, etc., the project uses digital and intelligent technology to achieve fine control and ensure better and more efficient multi-professional construction distribution. Taking the tower crane as an example, the type of lifting objects and lifting actions are built into the AI algorithm to carry out ergonomic analysis. Through the time-consuming analysis of various materials in each link of hoisting, the subsequent use time of the tower crane can be reasonably anticipated to ensure the progress is controlled. The project also linked the progress plan with the BIM model to establish a quality management and safety management system based on engineering tasks.

Based on data-driven integrated design solutions, as well as localized BIM, IoT, AI and other digital technologies, Guanglianda South China Headquarters Base has opened up the digital chain of the whole life cycle of the project, allowing data at all stages to generate "chemical reactions", and building application scenarios for data-driven decision-making in the whole process, laying the foundation for fully empowering the digital transformation of the construction industry.

Reach the industry’s leading level and can be widely used

During the demonstration, the expert group conducted an on-site inspection of Guanglianda’s South China headquarters base and listened to the report on the "Domestic BIM Whole Process Application Demonstration Report". Experts attending the meeting fully discussed and reached a consensus.

The expert group believes that Guanglianda’s domestic independent BIM platform software functions meet most of the business needs of the whole process of engineering projects. Compared with the existing foreign related software, it is more in line with the actual management of domestic engineering projects and has the conditions for localization. At the same time, it has reached the industry’s leading level and has the conditions for promotion and replication. It is recommended to promote application in the industry.

The expert group gave high praise to the domestic BIM whole-process application of Guanglianda South China Headquarters Base, as a demonstration project of domestic BIM whole-process application, to achieve full-professional, whole-process business communication, data communication, and model communication.

The successful holding of the demonstration pointed out the direction for the digital application of the whole process of BIM in the construction industry, opened a new channel for the large-scale application of domestic BIM series software in the construction industry, and also established confidence for industry enterprises to promote digital transformation and start the digital application of the whole process of construction projects. With the large-scale implementation of this technology, it is bound to accelerate the development of new concepts, new technologies and new models in the industry, which will deeply empower the digital transformation of the construction industry and help the high-quality development of the construction industry.

The tourism market is welcoming the "hottest summer file". Where are you going to take a walk?

This summer, the national tourism market recovered strongly, and the number of tourists and income rose together. Data from a number of tourism platforms show that the summer tourism market is expected to surpass the same period in 2019, and parent-child tours, study tours and summer vacations have become popular choices.

The tourism market continues to heat up.

Recently, the high temperature has continued all over the country, but Wei Qian, a tourist from Anhui, felt a rare coolness in Kunming. "The temperature here is too comfortable, which is in sharp contrast with the heat in other places." Since the beginning of summer, the average temperature in Yunnan Province is only 22.9℃, and Kunming, the spring city where the weather is often like February and March, has become a summer resort.

Not only in Kunming, but also in Yunnan, you can wander around the mountains and enjoy the coolness in summer. In Dali, at the foot of Cangshan Mountain and beside Erhai Lake, tourists punch in along the ecological corridor and feel the slow life. In the Stone Forest, where the rocks are green and the peaks are beautiful, visitors can experience the Yi culture and appreciate the wonders of nature.

Entering the summer tourist season, in addition to the traditional popular routes such as Kunming, Dali, Lijiang and Diqing, tourists from Qujing, Xishuangbanna, Pu ‘er and Baoshan also continue to increase. In the past few days, the flight take-off and landing and passenger throughput in Kunming have increased sharply. On July 14th, there were 1,005 take-off and landing flights, a three-year high and 143,800 passengers were transported. Yunnan Railway Department sent 300,000 passengers every day, a year-on-year increase of 20.6%.

"The four hotels in the park were fully booked two weeks in advance." Fu Zhixin, deputy general manager of the marketing center of OCT Fantasy Resort in Xiangyang, Hubei Province, said that since the beginning of this summer vacation, the resort has attracted a large number of foreign tourists. "It is estimated that more than 2 million tourists will be received in the summer, reaching a new high." Fu Zhixin said.

Tongcheng data shows that from July 11 to 17, the number of air ticket bookings increased by more than 120% compared with the same period in 2019, and the number of hotel bookings nationwide increased by 150.53% compared with the same period in 2019. "The summer vacation has a good start." According to Lan Xing, the person in charge of Ctrip’s air ticket marketing, the popularity of this year’s summer vacation benefits from the continuous recovery of the tourism market. The superimposed airport and airline companies continue to introduce discounts, and there are marketing activities such as live broadcast and big promotion to further stimulate passengers’ travel needs.

"From the ranking of popular starting points and destinations, Shanghai ranks among the top cities in the country." Cheng Chaogong, chief researcher of Tongcheng Research Institute, said that with the gradual normalization of the tourism market, the demand for summer tourism has been released in a centralized way, coupled with the strong recovery of student flow and parent-child tourists, and the passenger flow in summer has continued to run at a high level. Shanghai is a hot spot for summer tourism destinations and tourist sources. In the first half of the summer, the tourism market showed diversified and urban characteristics.

Research tour becomes popular in depth.

"Parent-child research is a hot topic in the summer tourism market in Shanghai." Cheng Chaogong introduced that since July, the attention of "research" products in the Shanghai area of Tongcheng Travel Platform has increased by 183% from the previous month. The high temperature weather for several days in a row has stimulated the study tour of the museum, and the cool and refreshing museum has attracted many parents and students.

In view of the "bursting" of the passenger flow in major museums, Shanghai Culture and Tourism Bureau announced that it would organize 17 museums including Shanghai Museum, Shanghai History Museum and World Expo Museum to carry out "Museum Wonderful Night" activities, and pilot licensed tour guides to take groups to explain and other measures to meet the diverse needs of tourists.

The research tour is not only hot in Shanghai. The research team of Shanghe children’s theme "The world is a textbook" also arrived in the Three Gorges Dam tourist area in Yichang, Hubei Province in July. In the Three Gorges Project Museum, Dou Xin, a visiting professor at China Communication University and an ambassador for cultural exchange of the national multi-functional economic and trade platform of the Shanghai Cooperation Organization, took the history and poems related to the Three Gorges as an index and gave a wonderful and vivid study tour class on the Yangtze River literature and history for SCO children.

Since the beginning of this year, a variety of research tour products launched by the Three Gorges Dam tourist area and Qu Yuan’s hometown scenic area have been popular, with 38,000 students and 30,000 students respectively. "From Yichang to Chongqing, it is not only a corridor of Tang poetry and Song poetry, but also a cultural enrichment place of the Three Kingdoms, and it is also the only way to appreciate the Three Gorges Dam, a big country." Dou Wei said.

"With the increasing demand for personalization and diversity of users, the travel products that used to be superficial can no longer fully attract users." Cheng Chaogong believes that only by digging deep into the needs of users and creating more tourism products with cultural connotation and humanistic spirit and more urban characteristics can the market vitality be maintained. For example, summer City walk has become a popular way for young tourists to explore the city. Wu Kang Road, Anfu Road, Yongkang Road, Fuxing West Road and Fuxing Middle Road have attracted many young people to "punch in".

Make concerted efforts to provide good service.

"Tricholoma matsutake in Shangri-La, truffles in Lijiang … There are many kinds of fungi to eat, and visitors are expected to come and experience them." Lou Kewei, deputy director of Yunnan Cultural Tourism Department, said. On the basis of market research, Yunnan Cultural Tourism Department launched 10 boutique routes, including cultural tourism integration, outdoor sports and other themes. "These 10 lines are hot-selling products that can stand the market test." Liu Zhimin, vice president of Yunnan Travel Agency Association, said.

Since the beginning of this year, Hubei Province has arranged nearly 1 billion yuan in financial assistance to promote the high-quality development of cultural tourism. Among them, 400 million yuan is used to issue coupons for cultural tourism, 200 million yuan is used to support the opening of new international routes, 153 million yuan is used to encourage travel agencies to explore the tourist market outside the province, and nearly 200 million yuan is used for publicity and promotion. At the same time, coordinate financial institutions to provide loan extension, interest subsidies and other support to cultural tourism enterprises.

Hubei Wenlv Group co-ordinates 38 scenic spots and 40 hotels to launch a series of measures to benefit the people. In Shennongjia, Enshi Grand Canyon, Jingmen Geek Park and other scenic spots, visitors can enter the park free of charge with the college entrance examination and senior high school entrance examination admission ticket. The "Tour Hubei" platform started the distribution of 2023 coupons in Xianning, and 15,000 coupons have been distributed.

Railways, civil aviation and other departments also do their best to provide services to ensure the safety and stability of the summer vacation. "Airline self-service change card" and "one-stop comprehensive service counter" … China Eastern Airlines launched a series of special services to bring passengers a faster and more convenient service experience. Yunnan Xiangpeng Airlines has increased its capacity adjustment, and actively responded by thickening safety management and strengthening skills upgrading. China Railway Kunming Bureau Group Co., Ltd. scientifically allocates transportation capacity to meet the travel needs of passengers, and actively innovates service measures to enhance the travel experience of passengers.

Economic Daily (Reporter Guan Peili, Li Zhiguo, Liu Jie, Dong Qingsen, Li Jing, Cao Song), the original title is "Launching boutique routes in many places, arranging special funds, and doing a good job in travel services-the tourism market ushered in the" hottest summer file ""

Source: Economic Daily