The Beijing Banking Insurance Regulatory Bureau recently issued the "Notice on Issues Related to the Special Rectification of Internet Insurance Marketing Publicity in Beijing" to completely stop marketing advertisements with excessive marketing and induced consumption problems. The reporter’s investigation found that while major insurance companies have made adjustments one after another, there are still some platforms that are "stubborn".

　　■ chaos

　　Getting a parking ticket was induced to insure.

　　"Scan the code to register in bike-sharing, and the result jumps to the insurance page" "I thought it was a lucky draw, but I didn’t expect to be insured" "I originally wanted to use a mask machine, but I was told that the insurance was successful after entering the information" … … On the black cat complaint platform, the number of complaints against Internet insurance is staggering. Search only with "induced insurance" as the key word, and the results are as many as 500.

　　Judging from the contents of the complaints, many of them were brought into the application page of millions of medical insurance when using mobile phones to scan codes, and then consumers were induced to fill in personal information such as their names and ID numbers by means of "1 yuan in the first month" or even "free collection", and they completed the insurance without knowing or fully informing them, and were bound to the automatic deduction function, which was much higher than the premium advertised every month.

　　It is understood that during the investigation, the Beijing Banking Insurance Regulatory Bureau also found that Internet insurance marketing advertisements including "1 yuan in the first month", "1 yuan upgrade", "Free delivery guarantee" and "mobile phone lottery" are relatively common in the market, and the relevant advertising logos are unclear and inconspicuous, and they are often closely combined with consumption scenes such as bike-sharing and charging treasure, to some extent, using consumers’ attention "blind spots" for drainage, while some consumers do not fully understand insurance products.

　　In this regard, the Beijing Banking Insurance Regulatory Bureau issued the Notice on Issues Related to the Special Rectification of Internet Insurance Marketing Publicity in Beijing, completely stopping insurance companies and insurance professional intermediaries from releasing marketing advertisements in Beijing that have excessive marketing and induced consumption problems, including but not limited to "1 yuan in the first month", "1 yuan upgrade", "free insurance donation", "physical lottery" and "limited sales", as well as unclear advertising logo, inconspicuous closing button and full-screen induction.

　　It is gratifying that the rectification has indeed achieved certain results soon. The reporter saw that a number of internet insurance companies no longer used the low price in the first month as a gimmick, but adjusted the "first month × yuan" in the previous expression to "monthly× yuan". However, there are also platforms that still have routines to induce insurance.

　　The reporter opened a small parking program, and the eye-catching prompt "Free parking ticket in 3 yuan" automatically popped up on the homepage. After clicking, I saw that the "Tencent Micro-Security" applet was about to open.

　　Return to the home page, and publicity contents such as "2 yuan Parking Voucher" and "Limited Time Broadcast" appear at the top of the page. Click it again, and found that under the title of "Get a million guarantees to send parking coupons directly", the advertisements of "Get a million traffic accident guarantees for free" and "2 yuan set up a reduction fund" were put out. In addition to filling in your name and mobile phone number, the page also prompts you to fill in your ID number.

　　It is worth noting that in the case that the reporter has not filled in the relevant information, the small gray word "I agree to receive free insurance and read the activity rules and user agreement" at the bottom has been checked by default.

　　■ Routine

　　Health notification is confirmed without knowing it.

　　In the investigation, the reporter found that "free insurance" is still common. In the publicity page of an Internet insurance company, a free zone was specially set up to provide a number of "benefits" such as "Zhou Zhou Ling" critical illness insurance, pet medical insurance, women-only disease insurance, aviation accident insurance, children’s vaccination accident insurance and vehicle accident insurance for free collection.

　　The reporter selects the first "welfare", and the page pops up "You have entered the insurance process: please read the exemption clause, insurance notice and other information carefully. In order to safeguard your legitimate rights and interests, your operation track will be recorded." After confirmation, the page shows that you can receive a maximum of 68,000 yuan of critical illness insurance for free.

　　At the bottom of the line, the small print says, "The product introduction page is for reference only, and the specific responsibility description is subject to the insurance contract." However, the content of the insurance contract has not been presented, nor has it provided an opportunity for review or confirmation.

　　After only filling in the name and ID number of the insured, the reporter was told that "the collection was successful" and explained the viewing entrance of the policy and claim information. At the same time, WeChat WeChat official account also sent a message of "successful insurance notification".

　　When opening the electronic insurance policy, the reporter saw that the column of health notification in the insurance contract showed that "the insured should fulfill the obligation of truthful notification on the basis of fully understanding the health, occupation and historical insurance records of all the insured. The insured promises to fully know the following information of all insured persons. "

　　After a number of diseases or symptoms and signs listed later, it was written impressively, "For the above-mentioned notification and inquiry at the time of insurance, the insured person chooses ‘ No ’ . This insurance contract is approved and issued by our company in accordance with the applicant’s application for insurance and the confirmed contents of the above health notice. If any situation is not truthfully informed, the company has the right to terminate the contract, and will not be liable for compensation or payment of insurance benefits for insurance accidents that occurred before the termination of the contract. " In fact, the reporter did not go through any notification or confirmation before. Such a crucial step was actually completed by the insurance company directly and silently instead of the insured.

　　The reporter also tried to choose pet medical insurance, and found that in addition to my name and ID number, I also need to fill in information such as pet type, nickname, date of birth, gender, sterilization, etc., and upload a full-face photo and a full-body photo of the pet. However, the audit here is not strict. After uploading two photos of pets at will, the reporter submitted them smoothly, and was later told that "the collection was successful". Similar to the first "welfare", this insurance did not inform the specific contract content before the insurance, but only after the insurance, can the electronic policy be viewed.

　　Judging from the special agreement of the policy, this insurance has many restrictions. For example, the compensation limit for each accident is set in 200 yuan, which means that a large number of treatment projects will be excluded. In addition, the expenses incurred by external use of drugs for skin diseases and external use of drugs for ears, eyes, nose and mouth will not be compensated. And click "Upgrade", and the page will switch to a hot-selling million medical insurance.

　　■ Reminder

　　Excessive marketing

　　It is tantamount to drinking poison to quench thirst.

　　"Similar to ‘ 1 yuan in the first month ’ ‘ Free insurance ’ The marketing method has been criticized for a long time, and Internet insurance has continuously implanted it into various new things, such as shared products that need to be scanned, lottery activities of shopping websites, and short video platforms. " Zhu Minglai, a professor at the School of Finance of Nankai University, said that such operations as over-marketing, misleading consumption, and compulsory tying are tantamount to quenching thirst by drinking poison, which seems to increase sales performance in a short period of time, which is actually not conducive to the healthy development of the entire insurance industry, and even damages the credibility of the industry, making consumers feel distrust or rejection of insurance.

　　"From the perspective of multi-level medical security system construction, the emergence of millions of medical insurance itself has its significance and value, which can be used as a supplement on the basis of social security reimbursement to some extent. However, compared with property insurance, health insurance is often more complicated because it involves medicine, which requires salespeople to have corresponding professional knowledge and really know how to do a good job in health management, so that more people can objectively and comprehensively understand the content and characteristics of insurance, instead of tricking each other through routines. " Zhu Minglai believes that for short-term health insurance products such as "Millions of Medical Insurance" purchased through Internet channels, it should be clear that "continuous insurance" does not mean guaranteeing renewal. Insurance companies may stop selling, adjust rates or introduce alternative new products, and then insurance consumers will face the risk of not renewing their insurance. An insurance company shall explain the product attributes to the insured in the sales process, and prompt the possible risks.

　　"Millions of medical insurance usually has very strict requirements and restrictions on health notification, and groups with chronic diseases of grade three and higher may not meet the insurance conditions. If the insured does not fully understand the relevant terms, he may encounter problems in the later claim settlement process. " Zhu Minglai also said that since most short-term health insurance products have a deductible of 10,000 yuan, if it is a minor illness, after the medical insurance reimbursement, the individual pays the deductible of 10,000 yuan. If you suffer from a serious illness or chronic disease, you will no longer be able to get compensation because of your past illness from the second year.

　　"From a management point of view, we should not only encourage innovation with an open and inclusive attitude and support the healthy development of Internet insurance, but also strengthen guidance and supervision, carry out normalized network monitoring and inspections, and timely discover and dispose of improper marketing advertisements." Zhu Minglai reminded consumers to be vigilant when operating mobile phones, especially where personal information such as names and ID numbers need to be provided. When purchasing internet insurance products, you should fully and carefully understand the relevant terms of insurance products, be extra cautious before clicking or confirming, and actively safeguard your legitimate rights and interests.

　　Our reporter Zong Yuanyuan

　　Illustration Song Xi

　　A friend of mine bought a car last year, and his goal was the urban SUV model. The requirement was to save fuel and worry. I accompanied him to many 4S shops and finally chose Toyota Willanda. I had supper with him the other night, and I drove a Toyota Willanda for a year. He felt that the car was good in all aspects. So today I want to talk about Toyota Willanda, so let’s take a look at this car.

　　My friend bought the 2020 Verlanda 2.0L four-wheel drive technology version, and the official guide price of this car was 225,800 yuan. He bought it when it was just listed last year, so the discount was not strong. At that time, the discount price for naked cars in Wuhan was 222,700 yuan, the purchase tax was 19,198.28 yuan, the license fee was 500 yuan, the vehicle and vessel use tax was 480 yuan, and the traffic insurance was 950 yuan, so the commercial insurance was 6,416.14 yuan, so the landing cost was 2,400 yuan. Of course, this is the price he bought last year. If he buys it now, it should be a few thousand dollars cheaper, but buy the car early and enjoy it as long as you like it.

　　

　　

　　The shape of Willanda still continues the Toyota family design concept. From the head of the car, the outline is full, the lines are rounded, and the headlights are slightly sharp. The slender front grille is connected with the headlights on both sides and integrated with the logo in the middle. The lower grille is wider and adopts trapezoidal polygon style, and the lower part and the front lip of the car form a whole, extending further to both sides. The front of the car is widened visually, which has a big mouth effect and looks more visual tension.

　　

　　The side of the four-wheel drive technology version looks really technical, and the blackened roof is particularly fashionable. The wide wheel eyebrows are geometric shapes with sharp edges and corners. The shape of the hub is unique, with a five-pointed star inside and hot wheels outside. The lines on the head of the car are more rounded, the tail is angular and angular, and the sense of strength is more sufficient. 4665x1855x1680 mm in length, width and height, and 2690 mm in wheelbase, it is a compact SUV, and its parameters are in the upper-middle level compared with those of its class.

　　

　　

　　The shape of the rear of the car is simple, narrow at the top and wide at the bottom, surrounded by a thick black bottom, and decorated with silver decorative strips. There are also silver horizontal decorative strips in the middle of the taillights, which makes the upper and lower parts more unified and coordinated, and the circular double-outlet exhaust pipes are full of sports style.

　　

　　

　　When I came to the interior of the car, the design of the interior was quite satisfactory. The suspended central control LCD screen had a thick frame and a slightly insufficient sense of science and technology. The upper level of the center console is rich, with a large area of leather wrap. The buttons below are arranged neatly, which actually gives a good damping feeling, and the workmanship is also exquisite, and the smell of the new car is small, and the materials used are quite particular.

　　

　　

　　The ride in the car is comfortable, and the padding inside the seat is moderate in hardness, strong in wrapping and good in support. The riding space is relatively spacious. I am 1.75 meters tall. I sit in the main driver’s seat with more than one punch in the head. I sit in the second row. I adjust the front seat to a suitable position, with two punches in my legs and four fingers in my head. Compared with other cars of the same class, I am in the upper-middle level. There are some bumps in the middle of the floor, which have some influence on the ride comfort.

　　

　　The trunk is not particularly large, but it has no problem as a daily household, with a volume of 580 liters. From the parameter point of view, it is in the upper-middle level of the same class, and the trunk is relatively regular, with good horizontal and vertical space. Usually, when you go to the supermarket for shopping, this trunk is definitely enough. When you go out to go on road trip, you can put a lot of luggage.

　　

　　In terms of power, the 2.0L four-cylinder naturally aspirated engine has a maximum power of 171 HP, matching the CVT gearbox. Abundant power reserve, good linear acceleration performance, easy overtaking, quick throttle response and very flexible starting when commuting in the city. There is no feeling of frustration when CVT gearbox drives at low speed, the power output is also very smooth, the steering wheel steering is also very accurate, and the car is quite easy to drive.

　　The fuel consumption of the four-wheel drive version is higher than that of the two-wheel drive version. The comprehensive fuel consumption of the Ministry of Industry and Information Technology is 6.4L Because the car is mainly used for commuting, the road conditions are not very good when using the car at ordinary times, and there are frequent traffic jams. My friend’s car drives 12,000 kilometers a year, almost 2,000 kilometers at high speed, and the rest are running in the city. At present, the comprehensive fuel consumption is 9.8L Thanks to the technology of VVT-i intelligent variable valve timing electronic control system, the fuel consumption performance is quite satisfactory.

　　

　　McPherson independent suspension+double wishbone independent suspension, timely four-wheel drive, good vibration filtering performance of the chassis, which is more suitable for urban roads. After passing through some small gravel roads, you can hardly feel any vibration when sitting in the car, and it is quite quiet and very comfortable.

　　

　　In terms of off-road capability, the approach angle of the car is 17.8 degrees, the passing angle is 14.4 degrees, the minimum ground clearance is 170 mm, and the departure angle is 20.1 degrees. This car can handle all kinds of roads, national roads, county roads, township roads and Panshan roads, even some muddy unpaved roads, and there is not much problem. Compared with the city SUV of the same level, the passability is good, but it is really not an off-road vehicle, so don’t drive it to a bad place, you may not be able to get out of trouble.

　　Generally speaking, the product strength of Toyota Willanda is quite good, the performance of the car on the road is quite excellent, and the off-road genes are not very sufficient, that is, it is a home city SUV that is comfortable to drive and quite fuel-efficient, but don’t toss it as an off-road vehicle.

The word "InternetofThings" was born 15 years ago. In recent years, this "tall thing" has gradually entered our lives. The Internet of Things can connect all objects in a specific space environment, carry out anthropomorphic information perception and collaborative interaction, and has the behavioral ability of self-learning, processing, decision-making and control, thus completing intelligent production and service. At present, the Internet of Things is promoting the transformation of human society from "informationization" to "intelligence" and promoting great changes in information technology and industry. In the near future, the Internet of Things will powerfully change the environment in which we live and work, and bring us into an intelligent world.

The technical idea of Internet of Things is "connecting everything according to demand"

At the World Summit on the Information Society in 2005, the International Telecommunication Union formally put forward the concept of "Internet of Things", suggesting that the ubiquitous communication era of "Internet of Things" is coming, and all objects in the world, from tires to toothbrushes, from houses to paper towels, can actively exchange information through the Internet.

The technical idea of the Internet of Things is "connecting everything on demand". Specifically, all objects (including all entities and virtual physical objects and terminal equipment) that can be independently identified, including people, machines and objects, are connected everywhere according to requirements through various network technologies and information sensing equipment such as radio frequency identification (data exchange through radio to achieve information identification), infrared sensors, global positioning systems and laser scanners, and information transmission and collaborative interaction are carried out. In order to realize the intelligent information perception, identification, location, tracking, monitoring and management of objects, and build an intelligent service environment with the ability of anthropomorphic knowledge learning, analysis and processing, automatic decision-making and behavior control among all objects.

The information society is developing from the Internet era to the Internet of Things era. If the Internet takes people as the object of connection and service, then the Internet of Things is to expand the object of information network connection and service from people to things, so as to realize the "Internet of Everything". There are also differences in the demand satisfaction between the two: in the Internet age, the task of information network is to meet the demand of public information transmission; In the era of Internet of Things, the task of information network is to meet the specific requirements of intelligent services, which are mutually supportive and indispensable.

The future intelligent service system under the Internet of Things environment will become an important infrastructure in the future society. As the key to the technological innovation of the Internet of Things, the intelligent service system maps and cooperates the physical space of the real environment with the information space of the virtual environment to realize the integration of communication, calculation and control. Intelligent service system enables things and people to interact actively in a new way, thus knitting an intelligent collaborative network with endogenous interconnection in the physical world.

Remodeling the mode of production organization and promoting the industrial revolution

The Internet of Things has become an important driving force for the new round of global scientific and technological revolution and industrial transformation. Driven by the rise of concepts, guided by demonstration applications, remarkable technological progress and gradual maturity of industries, the Internet of Things is accelerating its transformation into real scientific and technological productivity. If the technology that affects production tools and products will bring quantitative change, then the Internet of Things technology will bring qualitative change, because it will reshape the production organization. The technology industry of Internet of Things is developing rapidly around the world, and it is merging with manufacturing technology, new energy and new materials, stepping into the eve of industrial revolution and ushering in a great development era.

With the popularization of Internet of Things applications, trillions of new devices with different application requirements, such as smart wearable devices, smart home appliances, intelligent networked cars, intelligent robots, smart medical care, farmland water conservancy and municipal buildings, will be connected to the network. These applications are growing explosively and will form massive data, which will promote the production, life and social management to be more intelligent, networked and refined, and promote economic and social development to be more intelligent and efficient.

Integration and development with other high-tech technologies is an important feature of Internet of Things technology. At present, the Internet of Things is promoting the penetration of next-generation information technologies such as 5G, narrowband Internet of Things, cloud computing, big data, artificial intelligence, blockchain and edge computing into various fields, triggering major changes in the global industrial division of labor. In terms of networking, low-power WAN technology is rapidly emerging and gradually commercialized around the world, and the standardization process of 5G technology for wide coverage and low latency scenarios of the Internet of Things is accelerating. At the same time, industrial Ethernet, short-distance communication and other related communication technologies have developed rapidly, providing good technical support for the intelligent on-demand networking and interconnection of people, machines and things. In information processing, information perception, knowledge representation, machine learning and other technologies have developed rapidly, greatly improving the intelligent data processing capability of the Internet of Things. In terms of virtual platform of Internet of Things, digital twinning and operating system, based on the wide application of cloud computing and open source software, the ecological threshold for enterprises to build is effectively lowered, and the progress of public service platform and operating system of Internet of Things is promoted worldwide.

The Internet of Things brings digital and intelligent changes, which can change many industries. One of the most representative concepts is the "industrial Internet". In 2011, after the concept of "Industry 4.0" was first put forward by Germany, many countries have followed suit. The concept of "industrial Internet" proposed by General Electric Company of the United States is a high integration of global industrial systems with advanced computing, analysis, sensing technology and the Internet, which means connecting people, data and machines on the basis of the Internet of Things, so that equipment, production lines, factories, suppliers, products and customers can cooperate closely with each other on demand, comprehensively apply big data analysis technology and remote control technology, and optimize the operation and maintenance of industrial facilities and machines. Improve the intelligent level of industrial manufacturing through networked intelligent means, and form an interconnected industrial chain across equipment, systems, factories and regions, thus improving efficiency and promoting the intelligence of the entire manufacturing service system. As an important support for the development of China’s intelligent manufacturing industry, the industrial Internet has been highly valued by the Chinese government. The 13th Five-Year Plan, the State Council’s Guiding Opinions on Actively Promoting internet plus Action and Guiding Opinions on Deepening the Integration and Development of Manufacturing Industry and the Internet all clearly put forward the development of industrial Internet.

Due to the bright future, all countries in the world are accelerating to seize the development opportunities of the Internet of Things industry. At the industrial level, related large companies have formulated the development strategy of the Internet of Things, and quickly laid out key industries and key links in the industrial chain through cooperation and mergers and acquisitions, so as to enhance their position in the whole industry. Alibaba, Tencent, Baidu, Amazon, Apple, Intel, Qualcomm and other world-renowned enterprises have all laid out the Internet of Things from different links and levels.

Intelligent production and intelligent life are opening.

The development of the Internet of Things has drawn a beautiful blueprint for the intelligent world for human society. Then, from the abstract concept to the concrete application, how does the Internet of Things relate to our production and life?

At present, the practical application of the Internet of Things has made remarkable achievements in manufacturing, agriculture, home, transportation and car networking, medical and health care and other fields. At present, the number of active Internet of Things terminal devices in the world has exceeded 50 billion, and the trillion-dollar vertical industry market is emerging.

In terms of production, the Internet of Things has a far-reaching impact on industry and agriculture. At present, the industrial Internet environment can obtain and analyze data from the terminal devices connected to the network. Combined with the remote monitoring and control equipment to monitor the industrial system, it can realize the seamless integration of various manufacturing equipment with sensing, identification, processing, communication, driving and networking functions. The related production materials are electronically identified by technologies such as radio frequency identification to realize the intelligent management of production process and supply chain, and the real-time collection and data analysis of production status information are strengthened by technologies such as sensors to improve efficiency and quality, and promote safe production and energy conservation and emission reduction.

In the field of smart agriculture, the Internet of Things helps "intensive cultivation". By collecting data of temperature, rainfall, humidity, wind speed, plant diseases and insect pests and soil content of planting environment, intelligent processing and decision-making of farming can be realized. Even the data obtained from the Internet of Things can be applied to the precise fertilization plan, so as to minimize the risk and waste and reduce the workload required for crop management.

In life, home, transportation, medical care and health are all places where the Internet of Things comes into play. Smart home integrates information technology with indoor goods and facilities, people’s indoor life, safety protection and other aspects to promote the informationization and intelligence of home and security services. For example, voice control can help users with poor eyesight or mobility difficulties, alarm systems can be connected to cochlear implants worn by users, and monitoring systems can also alarm health accidents such as falls or epilepsy. Intelligent transportation and car networking are also inseparable from the Internet of Things technology. Seamless connection between different elements can realize various scene applications such as in-vehicle and out-of-vehicle communication, intelligent traffic control, intelligent parking, electronic toll collection system, vehicle management control and so on. For example, in the management of logistics fleet, we can check the position and status of goods through wireless sensors and send an alarm when it is abnormal. Smart medical care can realize rapid tracking and positioning of drugs and health care products by using Internet of Things technology, and reduce supervision costs; By establishing a clinical data application center, precision medical applications based on intelligent perception of the Internet of Things and big data analysis can be developed; You can also make full use of smart wearable devices (smart bracelets, smart rings, etc.) and radio frequency identification technologies to collect residents’ health information and establish a cloud service platform for innovative management of health big data.

The Internet of Things has become one of the important trends in the development of global information technology, and its appearance and rise have brought rare opportunities for China’s scientific and economic development. We should seize the opportunity to create the future and build an intelligent digital China.(Author:Zhu Hongbo,Director of china institute of communications Internet of Things Committee)

1905 movie network news On April 18th, the film released a pre-sale poster, and at the same time exposed the MV and poster of the moonlight love song "Golden Wind and Jade Dew" sung by you and. In the MV, the delicate voice of the two people, coupled with the rhythm with a sense of the times, reveals freedom in laziness and romance in pure love. When the music rings, it not only stirs the strings in the lover’s heart, but also stirs the audience’s expectations.

Pure love cp deeply sings, and the atmosphere details are full.

The film focuses on the love story with chronological texture. As soon as the prelude of the moonlight love song "Golden Wind and Jade Dew" rings, the easy-going and friendly style and melodious tunes all show a strong retro texture, including the details of the age from the scene to the costume props, and the MV frame is also cleverly used in the size of the 1990s, with a full sense of design, which immediately pulls people into that era of slow transportation and difficult communication.

In the MV, Zifeng Zhang and Hu Xianxu sang the love story in the 1990s with megaphones. In the film, the two play a loving young couple in a different place. They call twice a week and meet once a month. Before each call, Lin Xiushan has to put on lipstick, and even if Rui Wang can’t see it, she has to dress up. This is her sense of ritual for love; Before meeting, Rui Wang will also carefully wipe those cheap and ill-fitting big leather shoes and buy a bunch of the most beautiful roses for his lover. They are the epitome of countless parents’ love in the 1990s. Although life is difficult, they still hope to give the best to their loved ones.

Tacit understanding, the first time to sing together, warm interpretation, sincere romance

The MV "Golden Wind and Jade Dew" is a surprise gift for the audience after the second cooperation between Zifeng Zhang and Hu Xianxu. Before that, they filmed many film and television works, but it was the first time to give a voice to the film. Their surprise chorus had the tacit understanding of their old partners, and the tender and romantic melody of the times set off the retro and pure love atmosphere of the film just right. With warm and delicate voices, they sang the thoughts of Lin Xiushan and Rui Wang. Their love was not vigorous, but affectionate.

In the poster, Zifeng Zhang and Hu Xianxu once again restored some classic pictures of Lin Xiushan and Rui Wang in the movie, including affectionate gaze, sweet hugs, and thoughts and sadness between lovers. At this moment, the love story between Lin Xiushan and Rui Wang seems to be happy in a parallel world, which makes the sincerity and romance of the 1990s reappear at this moment.

The film "Travel through the Moon" was written and directed by Jialu Zhang, with Zhang Yu as the chief producer and Zifeng Zhang and Hu Xianxu as the leading actors. The pre-sale is now open and will be released nationwide on May 1st.

　　Recently, a number of companies have held a "confinement challenge" on the network platform. The challenger has to live alone for 30 days in a room without any electronic equipment, any time prompts and zero contact with the outside world. If the challenge is successful, you can get bonuses ranging from 50 thousand to 100 thousand. For this kind of extreme challenge, psychologists believe that the challenge of confinement for 30 days belongs to an abnormal type of challenge. It is not realistic for ordinary people to try to challenge for 30 days in a row, and it will even have a bad influence on the physical and mental health of the challenger or his future life.

　　"confinement" for 30 days

　　Challenge success can win prizes.

　　A company named "Xi ‘an Hesuyun Information Technology Co., Ltd." began to plan the "confinement challenge" activity at the end of September this year. At present, the challenge information released by the company has been circulated on the Internet, which has also caused controversy.

　　"In fact, this confinement challenge is also used as a commercial promotion." Li Haoxun, the legal representative of the company, told the Beijing Youth Daily that the confinement challenge activity stipulated that there were no electronic products, no time information and no contact with the outside world. The challenger could get a bonus of 50,000 yuan if he lived in an office building with no windows, a bathroom to wash and no bath for 30 days. After the challenger participated, he signed an agreement to allow the whole live broadcast.

　　Li Haoxun said that this activity was filed in the relevant departments of industry and commerce, fire protection and public security in accordance with the relevant provisions of "Escape from the Chamber of Secrets".

　　According to reports, the event stipulates that the challenger can bring three personal items, including Rubik’s cube, notebook and book. The organizer will send enough water and food from time to time every day. If the challenge fails, the 200 yuan challenge fee will be charged daily.

　　Challengers themselves must be 20-35 years old, and provide health certificates of physical examination in municipal hospitals and cardiovascular and cerebrovascular health certificates to avoid sudden diseases. At the same time, as required, challengers can challenge themselves at home for a week and then register again, and must pay the challenge deposit in advance.

　　Some netizens have questioned that the organizer is likely to deliberately increase the number of meals delivered every day, which leads to the challenger misjudging the number of days. Others think that the organizers collect traffic by live broadcast to make a profit or defraud the challenge deposit. Some people even reported to the police that the activity was "suspected pyramid selling dens activity".

　　Organizers

　　Please invite a psychologist to "monitor" the live broadcast.

　　The rules were adjusted for questioning the organizers. For example, the staff will avoid "sending meals three times a day from time to time" and put 90 meals of self-heating rice, self-heating noodles and other foods in advance. At the same time, the penalty for failure in the challenge has also been changed to be graded by day. For those who fail in the first 10 days, the challenger will pay the challenge fee according to the daily 200 yuan, and those who fail from the 11th day to the 18th day will be returned to 100 yuan from 2000 yuan in turn every day. On the 19th day, those who fail in the challenge will be returned to 100 yuan, which means that if they fail in the challenge that day, they only need to pay the 1000 yuan challenge fee.

　　Starting from the 20th day, if the challenge fails, the daily fee will be increased by 200 yuan in turn. On the 22nd day, 400 yuan will be added every day, and on the last two days, 300 yuan will be added every day. This means that if the challenge fails on the 29th day, you need to pay a challenge fee of 5,200 yuan. Up to now, the maximum record of the confinement challenge activity is 19 days. The deposit in advance is only to avoid some risks and avoid individuals "eating and drinking". After the challenge, the deposit will be refunded to the challenger. However, due to being reported as a "suspected pyramid scheme den activity", the organizer cooperated with relevant departments to check and stopped four challenges.

　　Li Haoxun said that some netizens questioned the "psychological safety". "We considered the psychological endurance of the challenger, so we invited a professional psychologist to the challenge." After the staff authorized the live broadcast of the challenge to the psychologist, the doctor could observe the challenger for 24 hours. If there was abnormal behavior, the doctor would also inform the staff to stop the game for the first time and evaluate it.

　　challenger

　　Give up the challenge until the ninth day

　　Xiaoma, who is in his early twenties, is a challenger who participated in the activity. He is an ordinary company employee. His daily job is to face the computer in the office and rarely contact people. He admits that the purpose of participating in the challenge is to "empty himself".

　　Pony said that the event site was set in a community. "I felt good a few days before I entered the room, and I felt fresh about my surroundings. The distribution law of three meals a day and the sound of neighbors practicing piano from time to time outside the window make it not difficult to calculate the time. But after a few days of sleeping, eating and sleeping, I soon became tired of the surrounding environment and my mood became more and more depressed. "

　　Pony said that he started looking for something to kill time, so he stared at the black and white striped tablecloth. He tore off the black garbage bag as a sunspot, kneaded it into a ball with a white napkin as a Bai Zi, and fought with each other for a while. Later, he used different shapes of paper balls as chess to change his mind and keep his concentration. Sleep when you are sleepy, and continue to play when you wake up. At this time, the piano sound outside the window has become particularly harsh to him. "I thought to myself, how come I always play a tune all day long, and I don’t change it."

　　Pony recalled that when he was bored, he would do simple exercises such as sit-ups to distract his attention, but his mental state was still getting worse and worse, and he became more and more irritable. On the ninth day, he gave up the challenge.

　　psychological doctor

　　Forcing yourself to persist may affect your later life.

　　Gao Aihua, a psychological counselor, believes that the challenge of confinement for 30 days is an abnormal type of challenge. It is not realistic for ordinary people to try to challenge for 30 days in a row, and it may even have a negative impact on the challenger’s physical and mental health or future life.

　　She believes that through this experience, it may bring the challenger a lack of sense of security and a decrease in trust. The narrow and oppressive environment will bring a greater psychological impact to the challenger, and the limited vision will devour the fun of the challenge bit by bit, invisibly increasing emotional experiences such as anxiety, helplessness, panic and anger, causing traumatic effects.

　　Under the stimulation of this special environment, it is very likely that the challenger will suffer from claustrophobia. "Although ‘ Claustrophobia ’ It is mostly in childhood, but it may also be related to the life experience and environment of adulthood. Some potential patients are challenged by confinement without knowing it, which is likely to aggravate the condition. " Gao Aihua said that keeping the challenger in a closed environment blocked the connection between the individual and the outside world and lacked the social support system. With the passage of time, if the challenger persists in challenging, his anxiety level will rise, and when he feels more uneasy and dangerous, he will cause high mental tension and even fear of dying. However, if it is a mild symptom, it can be relieved and cured as long as it is separated from the confined space environment and properly channeled. If this bad emotional experience is not relieved and released in time, it may affect the challenger’s regular life, work ability and social activities in the future.

　　This group/Wang Haoxiong

　　Co-ordination/White Dragon

　　Recently, "Sheep Got a Sheep" has exploded the circle of friends. Among many players, some people play until the early hours of the morning, some people fall short of their anger value, some people study hard to crack the raiders, and some people have silently memorized the advertising lines … … Others understand life through games — — The card face is very complicated, and the difficulties are layer after layer. There are only a few slots, but no one wants to forget it.

　　With the explosion of the game, there are various questions around the game. In this regard, Zhang Jiaxu, the founding team of "A Sheep" and the founder of Jianyou Technology, admitted that the players’ joys and sorrows can be accepted. "This means that he really participated."

　　No algorithmic control

　　Put the game experience first.

　　At 10 o’clock on the evening of September 15th, Zhang Jiaxu walked out of the simple tour office and went into the kebab shop to buy dinner for the team.

　　The young team in the room are all working at full capacity. The corner of the office is piled with the latest rations — — Boxes of drinks, mineral water, half-eaten cakes and moon cakes. On this day, Zhang Jiaxu’s mobile phone is not idle for a moment.

　　Beiqing Daily: Why is the game called "Sheep Made a Sheep"?

　　Zhang Jiaxu: If there is no other consideration, I hope that users can remember it. Sometimes the name that comes out of hard thinking is not so interesting. Playing games and playing games are actually the same, both of which are a kind of playing mentality.

　　Beiqing Daily: Can anyone pass the second level?

　　Zhang Jiaxu: Of course. Yesterday, we saw a host broadcasting LOL live. He was playing "Sheep Got a Sheep" and suddenly passed the test. He immediately jumped up to celebrate. He was so excited that LOL stopped broadcasting and shouted "Pass the test, pass the test" with his mobile phone. In the final analysis, in our hearts, the bottom line of social games is truth and fairness. According to the internet, we have algorithmic control, absolutely not.

　　Beiqing Daily: Some screenshots circulated on the Internet show that the last few pieces cannot be eliminated. Is this a bug?

　　Zhang Jiaxu: The arrangement method and parallax make people feel that there are only two pieces left. In fact, there are still under these two squares, but they are just stacked. If there are random shuffling props at this time, they will pass.

　　Beiqing Daily: Many players are criticizing this game. What do you think?

　　Zhang Jiaxu: We can accept players’ likes or curses. When the player is emotional, it actually means that he really participates and thinks the game is fun.

　　Beiqing Daily: Some netizens said that the game on the short video platform is relatively simple. Is that right?

　　Zhang Jiaxu: Absolutely impossible. There is a lot of piracy now, and I can only guarantee that our games are the same on all platforms. In fact, it will be easier if players from different platforms are placed under different servers. But we try our best to integrate the game under one server, just hoping that all players can play the game together. This atmosphere is very important. If different platforms play their own games, the feeling will change.

　　These choices are the most difficult for us. For the fun of the game, no matter how difficult it is, we have to carry it over. We can’t choose to disperse players just because we are worried about the pressure on the server. We have our own requirements and rules for social games, and the game experience must be the first.

　　Beiqing Daily: How do you understand social games?

　　Zhang Jiaxu: Let me give you an example. If friends chat is added to the game, it is the game+social elements. But now all our games are designed based on the social system.

　　Players spit, complain, and seek friends’ cooperation and help, which will stimulate social points. When the game is challenging, how difficult it is, how excited he is when he passes the customs. We saw someone posting that "I’m going to put it in my resume after passing the customs". You can feel the excitement of the game for him, which is the fun of the game.

　　Team members "become monks halfway"

　　Net transmission revenue data is not true.

　　Beiqing Daily: Did you expect this game to explode?

　　Zhang Jiaxu: Not at all. It has far exceeded expectations. I have done Pirates Coming before, and the highest number is 25 million DAU (the number of daily active users). I have also witnessed 9 million DAU of Idiom Little Scholar before. I have experienced these big DAU products, but now the data of "Sheep Has a Sheep" has completely exceeded my cognition.

　　Beiqing Daily: Is the revenue data of "Sheep Got a Sheep" circulating on the Internet true?

　　Zhang Jiaxu: Those are fake. We didn’t open the banner window on this project. Normally, banner’s income can account for a large part of operating income. However, for the sake of the player experience, we are afraid that the player will miss the operation, so we have removed all these banner and removed the content that is detrimental to the user experience. Now only the advertising video is added, or it is added on the basis of not affecting the game itself. Players can experience the game content normally without watching the video. We are the kind of people who simply make content products.

　　Beiqing Daily: What are you busy with now?

　　Zhang Jiaxu: In addition to dealing with the attack, what we need to do is to hope that the heat will come down. Now everyone is over-interpreting what we said before.

　　(Looking at the mobile phone) Alas, it crashed again. We have been attacked these days because many pirated games are online. They want to attack us, as long as we hang up our game, players don’t know whose game it is, so they play theirs. These are things we didn’t prepare, and we didn’t think of them at all.

　　Recently, team members will basically work all night, and the small partners in technical positions will work harder. When they are tired, they will go to the lounge upstairs. Other small partners are also continuing to work hard for this project. The skin of our WeChat red envelope is ready and ready to find opportunities to distribute it to players.

　　Beiqing Daily: How was "Sheep Made a Sheep" planned?

　　Zhang Jiaxu: We have two main planners, and the rest of the main creative team members will also participate. Finally, I will make the balance. The three groups that developed "The Sheep Made a Sheep" have interesting backgrounds. One of the planners was a little girl in 1998, who used to work in administration. We valued her enthusiasm and recruited her. I didn’t expect her to have a strong learning ability. One is the creator development from Android to IOS, and he built the server by himself. We don’t have much budget, and this little friend writes while learning. The "art" of this game used to be a heavy game, and this is the first time to play a casual game.

　　Our team hasn’t improved for a long time, so I advised them to "wait, work harder and work harder". Later, on a small project, "A Sheep Got a Sheep" was mutated. We did this game for three months, and finally found this design the most interesting. After revision, it was directly launched. The success of "Sheep Made a Sheep" is attributed to every small partner in the team. We got together because of our love, and we always felt that we would have a chance to prove ourselves. Unexpectedly, this small project suddenly caught fire, and we have invested more in the main project, and there is no progress yet.

　　I hope the heat will come down.

　　Give happiness to real players.

　　Beiqing Daily: When did you decide to play social games?

　　Zhang Jiaxu: I came from a "technical" background. After graduating from college, I played games with a friend’s entrepreneurial team. Later, I joined the game factory, and I came out to start a business again last year, trying to prove myself by playing games myself.

　　The simple tour is also set up to make good games, play fun games and connect people. The team is a small partner who really plays games, and the moral of the simple tour is to play simple and fun games.

　　Beiqing Daily: What did you say to the team these days when the game exploded?

　　Zhang Jiaxu: I told them, everyone here, this is definitely something we should be proud of in our life. We thought it would be enough to earn 100 thousand yuan for this game, but now it has far exceeded our expectations. Do we have any other hopes? Not really.

　　So I told everyone that no matter what happens, we should treat it with a normal heart. This is not our last game. If this company wants to continue, we will continue to produce better games. Don’t be fooled by these things.

　　From my point of view, running a company itself is like a game. Whether you are a company or a game, everyone is a player in the game. I respect every player and every employee. I treat my employees the way I treat my players.

　　I hope everyone plays games for fun. We don’t want to cause such a big discussion, because the game will quarrel and grab hot search, which will affect social resources too much, which makes the game meaningless.

　　Friends who like to play this game can play quietly; If you don’t like it, turn around and leave, we won’t stay, and give happiness to the real players. We just made a little game, and we don’t want this thing to ferment all the time. Now that the heat has cooled down, I am actually very happy and finally return to the essence of our game.

　　This edition/Deng Peijun Our reporter Zhang Zhiyi Co-ordinates/Lin Yan Zhang Bin

　　Chaoliu archives

　　"The sheep gave birth to a sheep" is a small game to break through the customs, and the customs clearance rate is less than 0.1%. The game is to find three identical patterns in the overlapping squares and put them in the lower card slot to eliminate them. Up to 7 cards can be stored in the card slot. The home page of the game also has a player ranking table, which ranks players in different regions. After the game is cleared, it can enter the regional list to help the regional ranking.

　　According to the enterprise survey data, Beijing Jianyou Technology Co., Ltd. is jointly held by Zhang Jiaxu, Xiamen Thunder Network Technology Co., Ltd. and Beijing Leshan Technology Co., Ltd., among which Xiamen Thunder Network is a subsidiary of Gigabit, which became a shareholder in June 2022 and holds 10% of the shares of Jianyou Technology, making it the second largest shareholder.

　　According to the relevant information, Jianyou Technology has registered the software copyright of "Sheep Made a Sheep". The first publication date of the game is June 13, and the registration approval date is July 29.

　　Legal Daily All-Media Reporter Cai Yanhong

　　There have been tens of thousands of confirmed cases and over a thousand deaths in COVID-19. Behind the cold data are the tragedies of tens of thousands of families.

　　This tragedy has brought illegal smuggling and consumption of wild animals to the forefront. Weibo, the official of South China Agricultural University, recently announced that pangolin is a potential intermediate host of novel coronavirus, and China CDC has detected a large number of novel coronavirus in Wuhan South China seafood market. The survey shows that there was illegal sale of wild animals in the seafood market before, and driven by demand and interests, illegal trafficking and smuggling of wild animals and other illegal and criminal acts have been repeatedly fought.

　　Statistics from the General Administration of Customs show that in 2019 alone, the national customs investigated 467 cases of smuggling of endangered animals and plants and their products, and seized 1,237.6 tons of endangered species and their products, including ivory and pangolin, up 2.2 times and 8.6 times respectively over the previous year. The crime of smuggling endangered species and their products is becoming more and more concealed, especially the smugglers are constantly changing their modus operandi. Smuggling in off-site areas and smuggling in hidden places are the outstanding characteristics of such cases.

　　The lure of wild animals

　　Wild animals, some people call them delicious, are also sought after for their so-called "medicinal" value. Driven by high market profits, criminals do not hesitate to take risks, poach, kill and smuggle.

　　In 2019, the national customs seized many cases of illegal smuggling of live pangolin, frozen pangolin and pangolin scales: On March 24, Jiangmen Customs Anti-smuggling Bureau seized 11 live pangolins and 2 frozen pangolins on the spot during the network-closing operation codenamed "0313" smuggling pangolins. After investigation, from 2018 to the incident, smuggling gangs smuggled more than 300 live pangolins; On October 29th, Wenzhou Customs Anti-smuggling Branch of Hangzhou Customs Anti-smuggling Bureau seized 10.65 tons of pangolin scales in ouhai district, Wenzhou City, Zhejiang Province. After investigation, it was verified that the smuggling gang involved had smuggled 12.56 tons of pangolin scales twice since November 2018. In this case, 18 suspects were arrested and pangolin scales totaling 23.21 tons were found. It is understood that a pangolin has about 0.406 kilograms of scales and smuggled 23.21 tons of scales, which means that nearly 50,000 pangolins have been poisoned.

　　Lizards, pythons, turtles, spiders, ants … … In recent years, a trend of raising "exotic pets" has arisen, and many "crawling friends" are proud of raising endangered wild reptiles. Smugglers also saw "business opportunities" from it.

　　In January 2019, Wuxi Customs Anti-smuggling Branch and Wuxi Public Security Bureau jointly investigated the case of smuggling precious animals, and found out that the suspects Hu and Lu colluded with overseas suppliers to smuggle and import precious animals such as tortoises and American green iguanas listed in the appendix of the Convention on International Trade in Endangered Species of Wild Fauna and Flora by means of means of transportation, and sold them for profit, involving 56,306 precious animals, including 536 tortoises and green iguanas. This smuggling gang buys a large number of endangered live animals from overseas suppliers, transports them to transit places, and uses cars or ships to smuggle them into China and sell them at home.

　　Xiamen Customs seized a smuggling case of giant lizard last year. Since July 2019, overseas criminal suspect Ni Molun has made friends with mainland pet players through WeChat pet group for profit. Knowing that green iguanas and plains monitor lizards are endangered wild animals, he still bought them from overseas sellers, and smuggled more than 300 live monitor lizards into China in 12 batches, which were "broken into parts" by postal channels and delivered to Anhui, Jiangsu, Shanxi and other regions in batches, and sold them through WeChat or pet market.

　　On February 28, 2019, the customs officers of Guangzhou Baiyun Airport, which belongs to Guangzhou Customs, found two live snails in the luggage of an African international student. The parties indicated that they were going to declare and bring two snails into the country as pets. After identification, these two living snails are African giant snails, which are quarantine pests. On July 9, the customs officers of Jinling Customs Office in the post office under Nanjing Customs found suspicious images of two postal parcels from the Philippines and Germany when inspecting them. After unpacking, 38 postal parcels were found to be 13-mdash; 17 cm live centipede. The recipient is an insect lover.

　　In 2019, Chengdu Customs seized four cases of smuggling wild animals, involving Sukada tortoises, South African flat stone scorpions, Nanyang big pocket worms and other species, with a total number of 421.

　　Wild animals or diseases

　　"Wild animals may carry pathogenic bacteria, viruses and parasites, causing animal diseases. If the disease is zoonotic, it will bring serious harm to personal health. " Yan Yubao, a quarantine expert at Chengdu Customs, told the reporter.

　　According to Xiamen customs quarantine experts, contact with wild animals may threaten human health. Historically, many diseases that pose a great threat to human life originally originated from animals. For example, the infection rate of Ixodes on the body surface of the monitor lizard is 88.9%, and the infection rate of parasites in the body is 100%, which can spread forest encephalitis, Xinjiang hemorrhagic fever, West Nile fever, Lyme disease, endemic relapsing fever, salmonella disease and other diseases. If it is kept as a pet, infected animals can cause human diseases directly or indirectly.

　　Wang Chunxia, an expert from the Animal and Plant Quarantine Department of Guangzhou Customs, told the reporter that most of the smuggled wild animals have not been approved for entry quarantine, nor have they been officially quarantined by the exporting countries or regions. Once diseases or pests are introduced and colonized and spread in China, they will bring great security risks to ecology and agriculture. In particular, living animals are far away from the original growth environment, locked in cages, and packed in dark and dirty containers. After months of long-distance transportation by sea, they are easy to breed diseases under stress, and it is easy to bring hidden dangers of disease transmission after smuggling into the country, posing a direct threat to national public health and safety.

　　"Smuggling endangered wild animals can easily lead to the disintegration of biogeographic isolation, and it may gradually become aggressive because there are no creatures that compete or restrict it in the new environment. Once it is colonized in China, it will expand greatly, breaking the local ecological balance and seriously destroying biodiversity." Wang Chunxia said.

　　In addition, it will also cause the exhaustion of biological resources. According to the Red List of Endangered Species updated by IUCN IUCN)2018, there are 26,840 endangered species. The wild population of Chinese pangolin tended to be exhausted as early as the 1980s. In order to protect pangolins, in September 2016, CITES upgraded all eight species of pangolins in the world to Appendix I, and banned pangolins trade on a global scale.

　　"In fact, pangolin scales are made of keratin, which is no different from human hair and nails. Pangolin meat carries a lot of parasites and viruses." Cai Jixiong, deputy director of Jiangmen Customs Regulations Department, said.

　　Cut off smuggling channels

　　All along, the national customs has always cracked down on the smuggling of endangered species and their products with a "zero tolerance" attitude, which has curbed the smuggling of endangered species and their products to some extent. However, smugglers are constantly changing their modus operandi in an attempt to evade customs supervision.

　　"Most of these cases are smuggled and hidden in non-customs places, which is more harmful. Most pangolin cases seized by the customs are smuggled in this way." Li Ming, director of the Anti-smuggling Bureau of Jiangmen Customs, said when talking about the characteristics of smuggling cases of endangered species and their products.

　　In addition, the smuggling of endangered species and their products through the express mail channel can not be ignored, and the smuggling crime is becoming more and more hidden, and the means are constantly changing. In particular, the Internet has improved the convenience of smuggling crimes, making it more difficult to smuggle. Criminals often use the Internet to conduct transactions and then enter and leave the country through the express mail channel.

　　Recently, in order to resolutely ban and severely crack down on illegal wildlife trading during the COVID-19 epidemic, the General Administration of Market Supervision, the Ministry of Public Security, the Ministry of Agriculture and Rural Affairs, the General Administration of Customs and the National Forestry and Grassland Administration jointly issued a notice to jointly carry out special law enforcement actions against illegal wildlife trading.

　　At present, in combating the smuggling of endangered species and their products, the customs has implemented comprehensive, multi-channel and three-dimensional regulatory crackdown and comprehensive management. Strengthen positive supervision, intensify the crackdown on acts such as hiding, false reporting and concealment, and implement 100% machine inspection on goods from key countries and regions, inbound and outbound luggage and postal express mail from key countries and routes; All luggage, mail and express mail containing suspected endangered species and their products shall be unpacked and thoroughly investigated; 100% machine inspection of luggage and articles of transport service personnel, strict safety control, and cut off smuggling channels.

　　In view of the behavior of passengers carrying or mailing endangered species and their products from abroad, the customs takes measures to punish them within the scope stipulated by laws and regulations, and puts forward the principle of "five unifications". That is, whoever transports, carries or mails endangered species products into or out of the country in violation of laws, regulations and relevant regulations shall be investigated for criminal or administrative responsibility according to law; Anyone who evades customs supervision, transports, carries or mails endangered species and their products into or out of the country shall be treated as smuggling; Those who constitute a crime shall be transferred to judicial organs for criminal responsibility; Smuggling endangered species and their products that are not investigated for criminal responsibility according to law shall be fined in addition to the confiscation of products; Those who have been punished by administrative punishment for similar acts again will be punished within the scope of punishment.