On March 18th, the Information Office of the Autonomous Region Government held the forty-fourth press conference of COVID-19 Epidemic Prevention and Control Headquarters. Li Bingsheng, deputy director of the Public Security Department of the Autonomous Region, and Jiang Xiaofeng, deputy director of the Center for Comprehensive Disease Control and Prevention of the Autonomous Region, answered questions from reporters about the prevention and control of epidemic situation of overseas returnees.

Reporter: Please tell us what measures the autonomous region has taken to deal with the risk of overseas import. How many overseas personnel, Chinese overseas Chinese and international students have returned to Inner Mongolia? What is the daily traffic?

Li Bingsheng:At present, the situation of epidemic prevention and control in China continues to improve. There have been no new cases in our region and many provinces in China for several days, but the spread of overseas epidemic has accelerated. Recently, Chinese overseas students and migrant workers have a strong desire to return to China, and the risk of importing overseas epidemic has become the biggest risk at present. The situation is complex, the task is arduous and the pressure has suddenly increased.

I have a set of data here: according to the data of immigrants pushed by the National Immigration Bureau and the comparative analysis of civil aviation, airports, railways and other information, from 0: 00 on March 1 to 24: 00 on March 16, the data of people entering our region was 2,420, and from March 1 to 13, the average daily flow was about 110. From March 14th to 17th, the average flow was about 200 people. Through the action of "attacking and clearing No.4", the public security organs in the whole region have implemented verification and control measures for all the immigrants entering our region through big data+community arrangement and tracking one by one, and conducted centralized isolation medical observation and home isolation medical observation.

Judging from the above data, the risk of importing overseas epidemic is still very high. Therefore, in order to effectively prevent the spread of COVID-19 epidemic and effectively protect people’s health and life safety, according to the Law of People’s Republic of China (PRC) on the Prevention and Control of Infectious Diseases and the relevant requirements of the State Council’s joint prevention and control mechanism for COVID-19 epidemic, on March 15, the COVID-19 Epidemic Prevention and Control Command of Inner Mongolia issued the Announcement on Preventing the Import of Overseas Epidemic, which put forward requirements for the implementation of information declaration, centralized isolation and enhanced security for overseas personnel from Inner Mongolia, and strengthened the prevention of overseas epidemic.

In terms of specific social control, we will focus on the following aspects:

First, further strengthen the early warning of big data judgment and earnestly implement various closed-loop prevention and control measures for inbound transshipment.

First, we must predict the early warning in advance. The social control group has set up a special big data class to integrate and share the data information of border inspection, airports, railways, foreign affairs and other departments, and strive to predict every person who enters our region in advance and push it to Union City and Qixian County in time. All Union cities should also set up a special big data class to monitor daily, make further judgment and analysis, make the situation of every person who enters Mongolia more accurate, move forward to the prevention and control gate, report upwards, push in parallel and deploy downwards in a three-pronged manner. Make sure that there is no leakage and no dead angle.

The second is to carry out a major investigation of immigrants. In accordance with the requirements of the prevention and control headquarters of COVID-19, Inner Mongolia Autonomous Region, the object of centralized isolation shall cover all overseas returnees. At present, the big data special class is sorting out all the people who have entered Mongolia since March 1, and all the allied cities should immediately organize a comprehensive investigation of the returned overseas people within their jurisdiction, and all the returned overseas people within 14 days since March 1 should implement centralized isolation or home isolation measures as required. Public security organs at all levels should investigate and deal with those who deliberately conceal the history of living abroad and fail to report to the local authorities as required.

The third is to coordinate linkage and closed-loop prevention and control. The Public Security Department and the Health and Health Commission have sent competent leaders and special personnel to co-ordinate the transshipment and safety protection of airports in Beijing and the autonomous region. All localities and departments should strengthen coordination and linkage, keep a close eye on entry, transshipment, entry into the zone and other links, adhere to the integration of online and offline, integration within and outside the zone, secure the customs at all levels, hand-to-hand handover step by step, and ensure that the whole process is known and controllable.

Two, strictly implement the centralized isolation, home isolation prevention and control measures.

According to the requirements of the autonomous region, people who come to our region from countries with serious epidemics such as Japan, South Korea, Italy and Iran are all concentrated in medical observation; People from other countries, except those who have the conditions of single-person home isolation, will be centralized and isolated for medical observation. All persons entering Mongolia must truthfully declare and register their identity information, local address, contact telephone number, itinerary within 14 days, health status, entry purpose and other information. Among them, the most worrying thing is the link of home isolation and community prevention and control. We should vigorously promote the "big data+grid" community policing work, speed up the construction of community full-time and part-time grid workers and other group defense forces, deepen the construction of smart security communities and safe communities, firmly hold the forefront of community prevention and control, and all localities should maximize their strength into communities, compact their responsibilities and strictly implement relevant requirements.

For those who really need to be isolated at home, they must apply to the community and conduct on-the-spot verification procedures at the county headquarters to ensure that they have fixed housing, can meet the conditions of living alone, and meet the standards of medical isolation, before they can take 14-day medical observation measures of single-person home isolation. The territory should implement the one-to-one management and service guarantee measures of one person, one special class and one person, one program.

The social prevention and control group should grasp all the measures in all aspects in a down-to-earth manner, tightly and tightly, carefully and carefully, resolutely ensure that no one is allowed to enter Mongolia without being discovered before, and that no one is allowed to enter Mongolia without being isolated, and no case of imported cases from abroad will form an epidemic spread incident, resolutely build an overseas epidemic import defense line, and win the epidemic prevention and control people’s war, general war and blocking war in an all-round way.

Here, we hope that those who arrive in Inner Mongolia from abroad will strictly abide by the above regulations and actively cooperate with relevant departments to prevent and control the epidemic. At the same time, we also hope that the broad masses of the people will widely publicize and implement our social prevention and control measures.　

　　　　　　 Reporter: At present, there is a lot of information on the Internet about overseas returnees hiding their illness, disobeying quarantine management and affecting epidemic prevention and control. Has this happened in our region? What measures will the relevant departments take in response to such behavior? What shall we do if it is a foreign nationality?

Li Bingsheng:As this reporter said, in recent days, overseas returnees did conceal their illness, disobey isolation management, and affect epidemic prevention and control. On March 12th, Genghis Khan police station in Xincheng District of Hohhot found that Zhao and Shamou (sisters), residents of a residential area in Xincheng District of Hohhot, had close contact with Guo Moupeng, a confirmed patient of Zhengzhou’s new type of coronary pneumonia, during their flight entry from Turkey via Abu Dhabi on March 7th. Zhao and Shamou deliberately concealed their exit history after returning, and did not strictly implement the measures of "isolated observation" and "truthful declaration". During this period, they were free to move around the community for many times and went out to eat in restaurants, which caused the spread of COVID-19 epidemic. At present, the Public Security Bureau of Xincheng District of Hohhot has filed a case investigation against Zhao and Shamou on suspicion of obstructing the prevention and treatment of infectious diseases, and the disease control department has taken compulsory isolation observation measures against them.

In response to this kind of behavior, on March 16th, the Supreme Law, the Supreme People’s Procuratorate, the Ministry of Public Security, the Ministry of Justice and the General Administration of Customs jointly issued the Opinions on Further Strengthening Frontier Health and Quarantine Work and Punishing Illegal Crimes that Impede Frontier Health and Quarantine according to Law, sorting out six kinds of behaviors that may be convicted and imprisoned, including refusing to implement health and quarantine measures such as health declaration, body temperature monitoring, medical inspection and epidemiological investigation, concealing the epidemic situation by not filling in health declaration cards truthfully, and means of entry and exit transportation.

Some immigrants are lucky enough to take various measures to refuse to declare, or fail to truthfully declare their health status and cooperate with body temperature monitoring; There are also some immigrants who know that they have developed symptoms such as fever and dry cough, or have been to areas with serious epidemics, deliberately concealing the incidence and overseas travel history. Some people even took antipyretic drugs to lower their body temperature and cover up their fever symptoms, and got away with it in the customs health and quarantine. After entering the country, they were diagnosed as COVID-19, which led to people who were in close contact with them being infected or observed in isolation, posing great risks to public health and safety. According to the provisions of the Criminal Law and the newly issued Opinions, the above acts can be convicted and punished for "the crime of obstructing frontier health and quarantine" in accordance with the provisions of Article 332 of the Criminal Law.

At the same time, on March 15th, the COVID-19 Epidemic Prevention and Control Command of Inner Mongolia Autonomous Region issued the Announcement on Preventing the Import of Outbreaks from Abroad, which also made it clear that public security organs at all levels should investigate and deal with those who deliberately conceal the history of living abroad and fail to report to the local authorities as required. The circular also stressed that all immigrants should abide by the relevant regulations on the prevention and control of local epidemic situation during their stay in Inner Mongolia Autonomous Region, and those who refuse to cooperate with the prevention and control measures of epidemic situation will be investigated for legal responsibility according to law. All the immigrants mentioned here, including foreign nationals.

Reporter: Please tell us how to isolate and resettle overseas returnees.

Jiang Xiaofeng:In order to control the source of infection to the maximum extent, cut off the route of transmission, and effectively prevent the risk of imported COVID-19 epidemic from abroad, Inner Mongolia strictly implemented the relevant measures and regulations for epidemic prevention and control of overseas returnees during the epidemic period, comprehensively and meticulously grasped the basic information, entry time, passing ports, vehicles and physical health status of the inbound personnel, and implemented remote monitoring, entry screening, classified management, problem finding, timely disposal and scientific prevention and control.

　　　　　　　With regard to entry screening, people with fever and other symptoms and their close contacts found in entry wear disposable medical protective masks, conduct epidemiological investigation independently and collect samples for testing. After completing the entry frontier inspection procedures, the entry frontier inspection station will dock with the local epidemic prevention and control headquarters, and conduct investigation, diagnosis and treatment and close contact management as required. The rest of the staff carried out epidemiological investigation, sample collection, testing and entry-related procedures as required. All entry personnel should consciously abide by the relevant provisions of the state, autonomous regions and territories on epidemic prevention and control, and consciously accept inspection and quarantine, isolated observation and other prevention and control measures.

　

On April 2nd, a news about bilibili’s UP owner’s initiative to stop the tide rushed to Weibo for hot search, which triggered a hot discussion among netizens.

According to media reports, recently, many users in bilibili found that many up owners who have been paying attention to them for a long time have released videos that have temporarily stopped updating, saying that they will not upload new content in the short term. Most owners said that the main reasons for stopping the update were the decrease of platform income and the difficulty in balancing income and expenditure.

In this regard, the reporter of Securities Times E Company contacted bilibili for verification. As of press time, bilibili did not respond to the above news.

It is worth mentioning that the recently released financial report of bilibili shows that the net loss of bilibili in 2022 was 7.5 billion yuan, an increase of about 10% compared with 6.8 billion yuan in 2021. In 2022, bilibili’s incentive/share for up owners reached 9.1 billion yuan, also increasing by 18%.

Pan Helin, co-director of the Digital Economy and Financial Innovation Research Center of the International Joint Business School of Zhejiang University, told the reporter of Company E that bilibili itself has not been fully commercialized, and the platform is still losing money, so bilibili has the purpose of making profits. "At present, the external financing environment is tightening, and it is more difficult for Internet companies to obtain financial support from the capital market, which makes bilibili have to tap its potential internally, and the subsidies given to up owners will be reduced accordingly."

Income growth and loss expansion

According to media reports, recently, an up owner with 3.85 million fans in bilibili said that his account was temporarily suspended and he was not sure when he would return. He said that at present, the whole team is at a loss and can’t support a team. On the other hand, the current ability of AI creation is also a reason to crack down on original videos.

In addition, the number of original personal accounts in bilibili is gradually decreasing, while the number of accounts packaged by companies is gradually increasing, and the cost of video production is also lower. "The reward mechanism in bilibili has been greatly adjusted this year." An up owner with tens of thousands of fans in bilibili said that for a video content with little difference in data from last year, bilibili may only give the creator 1/3~1/2 of last year’s income.

It is rare for many up owners to publicly announce the suspension of updates intensively. In terms of the reasons for stopping the update, most up owners said that the main reasons for stopping the update were the decrease in platform income and the difficulty in balancing income and expenditure.

In this context, this also makes bilibili up owners "stop the tide" and rush to the top of hot search. Up to now, bilibili has not responded to the above news. But the up owner in bilibili responded. On the afternoon of April 2nd, Weibo, King Xu, who lives by his face, wrote that "today’s hot search is a bit puzzling". He said that he stopped for personal reasons. He has been making videos for more than ten years, and bilibili is only his own publishing platform, and it has nothing to do with bilibili.

"There are two groups of up owners in bilibili. One group relies solely on traffic, relying on users to support by throwing coins on the platform. In fact, the platform gives subsidies, while the other group takes orders to realize it by itself. The biggest impact this time is those UP owners supported by traffic. In the future, bilibili up owners will still focus on the way of realizing their own business orders. Relying on platform realization is limited by platform profit pressure and financial pressure in the short term. " In pan and Lin’s view.

It is worth mentioning that it is not only the "Stop More Tide" of bilibili up owner, but also the well-known self-media person "Ginger Tea Tea" recently published an article in trumpet entitled "This year, millions of kols can’t receive advertisements", which also attracted attention.

Ginger tea tea said that this year’s media revenue plummeted, and "there is a lot of unprofitable traffic." He also said that the income began to decline last year, and the income of KOL (Key Opinion Leader in English) in the head fell by 20%-30%, and the middle part was halved. This year is even worse, and the media industry has not recovered at all. "Top 10 up in front of station B told me that he was ready to cut the price. Bloggers with headlines of over 100,000 yuan in WeChat official account have already laid off half of their teams. It is very common that millions of powders can’t receive advertisements, very, very much. It is not worth having traffic, only vertical traffic+traffic with IP is valuable. "

A senior business director of 4A advertising company told the reporter, "This year, the brand side is more inclined to vote for KOC (English full name is" Key Opinion Consumer ",that is, key opinion consumer). KOL has limited influence and the price is too high, so the effect of bringing goods is not so good."

Income growth and loss expansion

Bili Bili, referred to as bilibili for short, is a cultural community and video website with a high concentration of young people in China. On March 28, 2018, Billie Billie was listed on NASDAQ in the United States, and then returned to Hong Kong on March 29, 2021 in the form of a secondary listing.

According to the report of iResearch, in 2020, users aged 35 and below will account for more than 86% of the company’s monthly users, which exceeds other major video platforms in China. After more than ten years of development, bilibili has built an ecosystem that continuously produces high-quality content around users, creators and content, and has covered more than 7,000 multi-cultural communities in interest circles.

It is worth pointing out that since the listing, the operating income of the company has continued to grow, but its net profit loss has also shown an expanding trend.

On the evening of March 2nd, Billie Billie (hereinafter referred to as "bilibili") announced its 2022 and Q4 financial reports. Bilibili achieved a revenue of 21.9 billion yuan in 2022, an increase of about 13% compared with 2021, of which the revenue from value-added services in bilibili reached 8.72 billion yuan, a year-on-year increase of 26%; Among them, the live broadcast business grew rapidly, and the annual revenue increased by over 30% year-on-year.

However, the net profit in 2022 was a loss of 7.5 billion yuan, an increase of about 10% compared with 6.8 billion yuan in 2021. In addition, in 2020, 2019 and 2018, the company’s net profit losses were 3 billion yuan, 1.3 billion yuan and 550 million yuan respectively.

The financial report also shows that the operating cost of bilibili in 2022 is as high as 18 billion yuan, up 18% year-on-year. bilibili said that it was mainly due to the increase in revenue sharing and content cost. Among them, the revenue share is mainly the incentive/share for Up owners in the live broadcast and advertising business, reaching 9.1 billion yuan, also increasing by 18%.

In the financial report, Li Li said that after the adjustment in 2022, bilibili will focus more on core business development and improve the company’s efficiency. "This year, bilibili will continue to accelerate commercialization, increase gross profit margin, narrow losses, and achieve Non-GAAP break-even in 2024."

Editor: Zhang Qian

Proofreading: Yao Yuan

Publicity Notes on Regulatory Detailed Planning of Jinggangshan Agricultural High-tech Industrial Demonstration Zone

　　I. Location scope of the planning area

　　The planning scope includes two major groups and peripheral sporadic land, with a total land area.319.19 hectares, the specific planning scope is as follows:

　　Group 1: North to Kechuang Avenue-Ruidong Road-Dangui Road-Jingu Road, south to Kechuang Second Road-Fengxi Village-Pengjia Village, west to Xinglong Road and Xingye Road, east to Tengfei Road, with a land area of about 233.94 hectares.

　　Group 2: North to Jifu Highway, south to Huamei Road and west to Huang Yangjie Avenue.-Xingqiao 110kv substation, east to Wenquan Road, with a land area of about 63.67 hectares.

　　Peripheral sporadic land: construction land and Xingqiao police station land in Jinggangshan Agricultural Science and Technology Park, with an area of about.21.59 hectares.

　　Second, the planning basis

　　Guiding Opinions of the General Office of the State Council on Promoting the Construction and Development of Agricultural High-tech Industrial Demonstration Zone (Guo Ban Fa [[2018] No.4), Notice of the Ministry of Science and Technology on Printing and Distributing the Guidelines for the Construction of National Agricultural High-tech Industry Demonstration Zones (Guo Ke Fa Nong [2018] No.150), "Jitai Town Group Planning (2016-2030), "Revision of the Master Plan of Xingqiao Town, Jizhou District (2018-2035), Master Plan of Jinggangshan Agricultural High-tech Industrial Zone Demonstration Zone (2019-2035), Reply on Defining Relevant Matters of Jinggangshan Agricultural Science and Technology Park Construction Land Project Planning, Several Policy Opinions on Supporting Jinggangshan Agricultural High-tech Industrial Demonstration Zone to Build a National Agricultural High-tech Industrial Demonstration Zone, laws, regulations and policy documents, technical standards and specifications.

　　Third, the planning objectives

　　1. High-end industrial platform

　　Agricultural High-tech Zone is based on current industries, relying on high-quality agricultural products such as Jinggang honey pomelo, Jinggang asparagus and ecological rice to extend the industrial chain and comprehensively promote the construction of agriculture-related industrial parks. It mainly includes green food industrial park, biotechnology industrial park, intelligent agricultural machinery industrial park, comprehensive service center, agricultural trade industrial park and innovative R&D industrial park.

　　2. High-quality urban environment

　　People-oriented, with the goal of creating a high-quality environment, carefully shape the open space of the city, build a beautiful and comfortable green environment, arrange friendly and pleasant places for residents’ community activities, strengthen the cultural atmosphere of the planning area, and meet the high demand of urban material and spiritual civilization in the new era.

　　3. Efficient and safe transportation system

　　Establish a reasonable traffic organization and road system to ensure the convenience and safety of traffic in the region, especially the organization and arrangement of pedestrian system and public transportation.

　　4. Perfect control index system

　　Through the planning and control of land use, traffic and landscape, a set of perfect index system is established. It mainly includes: various land use indicators control, building withdrawal control, development intensity control, land suitability control, urban landscape control and guidance.

　　Fourth, the planning structure

　　Planning formationOverall planning structure of "one heart, five parks"

　　One heart: planning and combining the functions of Taoshutang Reservoir, such as administration, culture, commerce, commerce and residence, to build a comprehensive service core of modern agricultural science and technology city.

　　Five parks: The planning is combined with the functional layout of land use to form five functional divisions: agricultural commerce industrial park, green food industrial park, innovative R&D industrial park, biotechnology industrial park and intelligent agricultural machinery industrial park.

　　V. Road system planning

　　The road system in the planning area consists of three levels: main road, secondary road and branch road.

　　Main roads: Jifu Highway, Huang Yangjie Avenue, Jixing Avenue, Tengfei Road (Xisi Town Highway) and Diaoyuan Avenue.

　　Secondary trunk roads: Kechuang Avenue, Shuguang Road, Xinglong Road, Xingqiao Avenue, Dangui Road, Xingye Road, Xiujiang Road, Huxi Road, Wenquan Road, Yingchun Road, Kechuang South Road, Xingchan Road and Xingde Road., Fuhe West Road, Kexue Second Road, Taoshutang Road, Fuhe East Road.

　　Branch roads: Xingyue Road, Renwang Road, Chengxin West Road, Heshun West Road, Huamei Road, Jingu Road, Xing ‘an Road, Xingnong Road, Kexue No.1 Road and Fengxi Road.

　　VI. Composition of Urban and Rural Land Use Planning

　　Total land area of this control plan319.19 hectares, including planned construction land.296.32Hectares (urban construction land)292.02Hectares, land for regional traffic facilities4.30Ha), non-construction land.22.87Ha.

　　Residential land in planning area7.50 hectares, accounting for urban construction land.2.57%, all of which are second-class residential land. The planned administrative office land is 0.78 hectares, accounting for 0.27% of the urban construction land. The planned land for cultural facilities is 2.30 hectares, accounting for 0.79% of the urban construction land. Planning land for educational facilities4.17Hectares,A nine-year compulsory school (in the professional market in the south of the city). The planned land for scientific research is 24.63 hectares, accounting for 8.43% of the urban construction land. The planned land for commercial service facilities is 63.49 hectares, accounting for 21.74% of the urban construction land, including 49.99 hectares of commercial land, 5.71 hectares of commercial land and 2.27 hectares of mixed commercial and office land. The planned industrial land is 116.48 hectares, accounting for 39.89% of the urban construction land. The planned land area for roads and traffic facilities is 43.15 hectares, accounting for 14.77% of the urban construction land. The planned land area for public facilities is 0.65 hectares, accounting for 0.22% of the urban construction land. The planned green space and square land area is 23.37 hectares, accounting for 8.00% of the urban construction land.

01 location analysis chart. jpg08 land use planning map. jpg09 functional structure plan. jpg17 development intensity zoning map. jpg19 snap-in partition diagram. jpg21 comprehensive traffic plan. jpg30 four-line control plan. jpg

　　Cctv news(News Network): It is an important task for China’s current economic work to focus on expanding domestic demand and restoring and expanding consumption. Since the beginning of this year, China has accelerated the construction of a 15-minute convenient living circle and prosperity of the community commerce, so that residents can enjoy convenient life and services near their homes.

　　Up to now, China has built more than 1,400 convenient living circles in 80 cities, with 280,000 commercial outlets covering more than 2,700 residential communities.

　　The second floor of the people’s livelihood complex was transformed into a community affordable canteen, and the third floor was transformed into an inclusive pension institution. Not far away, the community has also built a new one for 0— Kindergarten for 3-year-old infants.

　　According to the Ministry of Commerce, some studies show that more than half of the daily consumption expenditure of urban residents is concentrated within 1 km around the community, and the community consumption market has great potential.

　　Since the beginning of this year, the state has focused on improving the supply facilities for community consumption and enriching diversified consumption formats. This bookstore opened in the community has become a community meeting room with functions such as consumption, leisure and culture.

　　In the next step, the state will carry out a three-year campaign to build a convenient living circle for a quarter of an hour nationwide. Based on the principle of "what is lacking and what is replenished", we will optimize the layout of community consumption space and promote the upgrading of community commerce according to the policies of the city and the circle. Form a ladder consumption structure based on huge community consumption, supplemented by surrounding comprehensive commercial centers, and upgrade the key business districts in the city to meet the growing needs of the people for a better life.

Seeking self in doubt: You should fly to your mountain like a bird.

Time:March 13th (Friday) 19:00-20:30.

Location:Sinan classic reading club-online activity group

Speaker:Lv Zonglei (Book Editor)

On Friday night, Lv Zonglei, the editor in charge of the Chinese translation of You Fly to Your Mountain like a Bird, will lead us to follow the footsteps of Tara, the author of this book, and gradually find ourselves in doubt. At the same time, we will open five places to participating readers and ask them to talk about their feelings about reading You Fly to Your Mountain like a Bird.

Reading should be after dinner.

Time:March 13th (Friday) 19:00-21:00

Location:Dangdang is the live broadcast room and the live broadcast room.

Speaker:Lu Yehua (reasoning writer)

In this live broadcast, 99 scholars invited Lu Yehua, a reasoning writer, to share his new book The Book of Spring.

Sima Yi’s Family and the History of Wei and Jin Dynasties —— Book Sharing Meeting of Sima Yan, Emperor Wu of Jin Dynasty

Time:March 13th (Friday) 19:30-21:00

Location:Dangdang should read the live broadcast.

Speaker:Lu Shuai (Lecturer, History Department, Nanjing Normal University)

Family of origin of Emperor Wu of Jin, the true background of politics in Wei and Jin Dynasties, people and society in troubled times … Sima Yan of Emperor Wu of Jin is the work of Japanese scholar Keiro Fukuhara, which was recently translated and published by Jiangsu People’s Publishing House. This Friday night, Lu Shuai, the translator of the Chinese version of the book, will be a guest in the live broadcast room to interpret the book for everyone.

Response to the Great Plague in the Three Eastern Provinces in the Late Qing Dynasty: Experience × Lessons × Enlightenment

Time:March 13th (Friday) 20:00-21:00

Location:Wind live broadcast, leader live broadcast

Speaker:Jiao Runming (Professor and Doctoral Supervisor, School of History, Liaoning University)

More than one hundred years ago, in 1910-1911, a very tragic plague disaster occurred in the northern part of China. The pneumonic plague ravaged the whole Northeast, Hebei and Shandong for half a year, killing more than 60,000 people, and at the same time, it had a great impact on political, economic and social life. This plague has left too many experiences and lessons, which deserve our in-depth summary. This live lecture follows the principle that history serves reality, combs and summarizes on the basis of respecting historical truth, and discusses history around three aspects: experience, lesson and enlightenment.

Facing Everything Sincerely —— Camus Plague and His Time

Time:March 13th (Friday) 20:00-21:00

Location:Dragonfly FM

Speaker:Xu Zhiyuan (writer and publisher)

On Friday night, writer Xu Zhiyuan will broadcast live audio on Dragonfly FM, focusing on Camus’ classic Plague.

The influence of financial crisis and its countermeasures

Time:March 13th (Friday) 20:00-21:00

Location:Zhongxin reading club live broadcast room

Speaker:Yi Feng (Vice President of Zheshang Asset Research Institute, Master Supervisor of beijing language and culture university Business School)

"Fire Fighting: American Financial Crisis and Its Lessons" is a rethinking of the "three-person rescue group" after the financial crisis for ten years. In this book, Bernanke, Geithner and Paulson provide valuable reference for their successors, finance ministers of other countries and supervisors of central banks to deal with future crises. On Friday night, guest Yi Feng will enter the live broadcast room to share the theme and answer questions interactively.

How to cultivate children’s habit of reading and writing?

Time:March 13th (Friday) 20:00-21:00

Location:Dangdang should read the live broadcast.

Speaker:Sun Yunxiao (children’s literature writer)

Parents, are you worried that your children seldom take the initiative to read? Or is it that children’s reading volume has gone up, but you are worried about how to choose good books? Children don’t know how to write the composition assigned by the teacher. Children don’t get into the habit of writing except finishing their homework? In this live broadcast, Sun Yunxiao, a famous children’s literature writer, will share with you why reading and writing habits are important, the cultivation of reading habits and writing habits, and give suggestions to parents and friends.

How did hatred come about? -Caroline Emke’s "Why Are Enemies"

Time:March 14th (Saturday) 14:00-15:30.

Location:Goethe Institute Weibo, China

Guest:Yun Yetui (writer, book reviewer), Berlin (author, cultural journalist)

In 2019, the Chinese version of Caroline Emke’s Why Are Enemies was published by Sohn of Social Science Literature Publishing House with the support of the translation funding project of Goethe Institute (China). In this live online reading salon, Chen Jiayu, editor of the publishing house, will discuss the book and related topics with Beijing independent journalist Bai Lin and Shanghai writer and book critic Yun Yetui through live connection. The event will be broadcast live on the Goethe Institute Weibo, China, and the audience can participate in the discussion online.

Plague and Man —— Deep Thinking on the Community of Human Destiny

Time:March 14th (Saturday) 14:00-15:30.

Location:Shanghai Book Fair × Xingyong Humanities School Branch Live Group

Speaker:Jia Min (Associate Professor saias)

In this lecture, Jia Min will analyze and ponder the current world order from a historical perspective by looking back on World War I and Spanish flu, the "second deadliest infectious disease in human history" a hundred years ago: Is there a hidden risk behind peace in the current development of human society? What lessons should the citizens and governors of the world learn from historical experience in order to keep the present peace and progress more permanently? I hope we can find some clues and answers during the discussion for one and a half hours.

Small window meditation and poetry and painting between clouds

Time:March 14th (Saturday) 14:00-15:30.

Location:Duoyun Academy Yunjian Reading Club WeChat Group

Speaker:Wang Shuman (writer)

In the collection of poems and paintings "Small Window Meditation", Wang Shuman painted with ancient methods, but his poems and essays were not limited to ancient and modern styles. Words and paintings are "true records and reflections from the soul". In this reading club, Wang Shuman will share with you her story of poetry and painting creation, as well as anecdotes of famous poets and painters in ancient Songjiang (Yunjian).

A brief history of eating goods

Time:15:00 on March 14th (Saturday)

Location:Zhongshuge Hangzhou Store Tik Tok Live Room, Zhongshu Book Audio-visual franchise store Taobao Live Room, Zhongshuge Book Flagship Store Taobao Live Room.

Guest:Chen Huasheng (historical and cultural writer, general manager of Hangzhou Daily Newspaper Group Hangzhou Network) and Zhao Qunwei (chairman and publishing planner of Hangzhou Zijin Port Culture Communication Co., Ltd.)

On March 14th, Chen Huasheng, the author and historical and cultural writer of A Brief History of Eating Goods, and Zhao Qunwei, the planner, will visit Zhong Shuge’s live studio to share with us the creation story of A Brief History of Eating Goods and how to be a qualified eater.

Literature: speaking for the little people with compassion

Time:March 14th (Saturday) 19:30-20:30

Location:Dangdang should read the live broadcast.

Speaker:Ge Fang (writer)

During the epidemic, Jiangsu Phoenix Literature and Art Publishing House made a new attempt to make readers and friends read at home easily, and invited many scholars, experts and senior editors to broadcast live on the Internet.

Ge Fang’s "Open Class for Famous Writers" opens the reading life in the epidemic period and lets you find the light of life.

Why are we talking about women today?

Time:March 14th (Saturday) 20:00-21:00.

Location:Rainbow Book List Online Common Reading Program Reader Group

Speaker:Pang Ying (management consultant)

Why are we talking about women? Pang Ying believes that the issue of women begins with women but is not limited to women. It is essentially the liberation of both sexes. Being kind to any vulnerable group is essentially striving for everyone in this world to be kind. We can neither ask women to be free but turn their faces to men with stereotypes, nor ask whites not to discriminate against yellow people but turn their faces to discriminate against black people. Pursuing consistency is the starting point for improving personal moral understanding. On the evening of March 14th, Pang Ying will be a guest in the live broadcast room of "Women in Spring" and share with the readers "Why do we talk about women today?"

Life is so circuitous that it needs the most beautiful comfort.

Time:March 14th (Saturday) 20:00-21:30.

Location:Bi Li bi Li live room

Speaker:Xu Sheng (scholar, independent art curator, art critic)

In this epidemic, people have ups and downs. Reading and enjoying play are all good ways to guide people. Attack poison with reading, forget worry with beauty. On March 14th, we invited Xu Sheng, a senior art critic, to show his fine Song Dynasty porcelain pieces and show us the aesthetic characteristics.

Truth and falsehood in pingtan

Time:13:30 on March 15th (Sunday)

Location:Shanghai Pingtan Group Tik Tok Live Studio

Guest:Gao Bowen (head of Shanghai Pingtan Group) and Lu Jinhua (Pingtan actor)

March 15th is Consumer Rights Protection Day. Let’s meet in Tik Tok Live Room to see what’s true and false’ in Pingtan.

Entering the calligraphy world of qigong

Time:March 16th (Monday) 20:30-21:30.

Location:Taobao live broadcast room

Speaker:Guard (editor of Beijing Normal University Publishing Group and supervisor of Beijing Qigong Art Research Association)

The Course of My Learning Calligraphy was compiled according to Mr. Qi Gong’s manuscript. In the manuscript, Mr. Qi Gong answered in detail the problems encountered in the process of calligraphy learning in the form of questions and answers, such as writing, carrying pens, selecting pens, selecting ink, selecting paper, selecting posts, attaching posts and calligraphy creation. The writing is easy to understand and the language is humorous. On the evening of March 16th, the guest guard will share this book with you in the live broadcast room, lead you into the calligraphy world of Qigong, and realize Mr. Dong Qigong’s open-minded life.

　　CCTV News:The Outline of Guangdong-Hong Kong-Macao Greater Bay Area Development Plan issued this year has given Macao a new historical mission, 49 of which are directly related to Macao, and it has been listed as one of the four central cities in Greater Bay Area’s development and construction. Macao is grasping the opportunity of the times, actively connecting with the construction of Greater Bay Area at multiple levels and integrating into the overall situation of national development.

　　The "Planning Outline" points out the direction for Macao’s development, and it is necessary to build a world tourism and leisure center, a business cooperation service platform between China and Portuguese-speaking countries, and promote moderate and diversified economic development; Create an exchange and cooperation base with Chinese culture as the mainstream and multicultural coexistence. Han Jing, Bureau of Policy Research and Regional Development of the Macao SAR Government, said that in the construction of "one center, one platform and one base", Macao’s greatest advantage is "one country, two systems".

　　Han Jing, Director of the Regional Development Department of the Policy Research and Regional Development Bureau of the Macao SAR Government:First of all, Macao is an international free port, where people, goods, funds and information can freely enter and exit; Secondly, the operation mode of Macao’s economy is highly in line with international standards. At the same time, Macao has a low tax system, and the tax rate is even lower than that of Hong Kong. Moreover, Macao has an internationally recognized open and safe business environment. These are the irreplaceable advantages of Macao’s integration into Greater Bay Area.

　　CCTV reporter Zhang Hao:Greater Bay Area has provided a vast market and resources for Macao’s economic development, and Macao can also play its unique role in regional cooperation. The free port of funds with low tax rate gives Macao great potential in the field of investment and financing. Macao’s industrial and commercial circles also saw this, seized the opportunity and took the initiative to connect with Greater Bay Area’s construction.

　　On the 18th, Greater Bay Area Common Home Investment Co., Ltd. was established, which helped Greater Bay Area to form a new pattern of all-round opening-up and Macao’s moderate economic diversification. For young people in Macau, Greater Bay Area has built a platform for them to integrate into the development of the Mainland. Zhong Kezheng, member of the Standing Committee of the Youth Committee of the Chinese General Chamber of Commerce in Macao, believes that the resources in the field of scientific and technological innovation in the Mainland have a unique appeal to Macao talents.

Just need to always say that you can’t afford it, and there is always something unsatisfactory about low-priced real estate, either the location is partial or the low-priced real estate is guaranteed, and the high-end real estate is perfect and high-end, but the price is far behind. Today, I will take stock of these high-quality hot properties with the price range of 8000-10000 yuan/m 2 in Yancheng Yandu, which is comparable to the matching and enjoyment of high-priced properties.

Hejing Huiyue City is being promoted, please consult the house purchasing consultant for details!

Fame House Puyue is being promoted, please consult the house purchasing consultant for details!

Moonlight in the lotus pond The units for sale are: 108.7 -138.46, with 3 bedrooms. Blank, public part with decoration delivery. The plot ratio is 1.56. The greening rate is 40%. Lotus pond moonlight is located in Qingnian Road, the east-west main road of Yancheng High-tech Zone, with convenient transportation. The project is a multi-storey board building. Property fee: self-sustaining property. Lotus pond moonlight is located in: Qingnian Road South and Zhenxing Road East. Stay tuned. The telephone number of the Lotus Pond Moonlight Sales Office is 400-176-0760 to 844580. Moonlight effect map of lotus pond

Yi Longhua House delivers houses in batches. . The project is a combination of multi-storey and small high-rise slab towers. The public part is delivered with decoration. The units for sale are: 119 flats -129 flats, 3 bedrooms -4 bedrooms. Yilong huafu plot ratio 2. The project plans to build 2000 households. The greening rate is 35%. B1, B branch 4. Stay tuned. The telephone number of the sales office of Yilong Huafu is 400-176-0760 to 624065. Yi long Hua fu supporting

Shuihui Xincheng Shuihui Xincheng project is a small high-rise building. Shuihui Xincheng Property Address: No.1, Song Cao Road, dazonghu, Yandu District, Yancheng City. The plot ratio is 1.2. A total of 528 households. The greening rate of Shuihui Xincheng is 35%. Property fee: 1.32 yuan /m2/ month for residence and 1.38 yuan /m2/ month for villa. Shuihui Xincheng project is planned as 5 small high-rise residential buildings and 10 villas. Blank, public part with decoration delivery. Stay tuned. The telephone number of Shuihui Xincheng Sales Office is: 400-176-0760 to 897322. Shuihui Xincheng Effect 3

I like the neighborhood square. The greening rate is 40%. A total of 430 households. The Wuyue Neighborhood Plaza project is a high-rise building. Property fee: Xincheng Yue Property. The units for sale in Wuyue Neighborhood Plaza are: 36 flats and 1 residence. Wuyue Neighborhood Plaza Property Address: Intersection of Qingnian Road and Jinger Road. The plot ratio is 1.8. Beilei Kindergarten, Yancheng High-tech Zone Kindergarten, Yancheng High-tech Zone Primary School, Yanlong Experimental School, Yancheng High-tech Zone Experimental Junior High School, Boda Shopping Center, Yancheng Yandu District Maternal and Child Health Center, China Agricultural Bank and Yancheng Rural Commercial Bank. Stay tuned. The telephone number of the sales office of Wuyue Neighborhood Plaza is 400-176-0760 to 624020. Wuyue Neighborhood Square Effect 5

　　Beijing, December 15 (Reporter Gao Yining) "Reform and opening up is the key choice to determine the fate of contemporary China, the source of vitality for the development and progress of contemporary China, an important magic weapon for the cause of the party and the people to catch up with the times in great strides, and the only way to persist in and develop Socialism with Chinese characteristics and realize the great rejuvenation of the Chinese nation." General Secretary of the Supreme Leader emphasized at the celebration of the 30th anniversary of Hainan’s establishment of a provincial special economic zone.

　　The reform and opening-up has written a brand-new chapter of the times, achieved a magnificent legend of the East, and paved a road to the revival of China. The eight-episode large-scale political feature film The Only Way, which was jointly produced and filmed by the Central Propaganda Department, the Central Reform Office, the Central Party History and Literature Research Institute, the National Development and Reform Commission, the State Administration of Radio and Television, Xinhua News Agency, the Central Radio and Television General Station and the Political Work Department of the Central Military Commission, was recently broadcast on CCTV. The film reviewed the 40 years of reform and opening up in a panoramic way, laying out a magnificent epic of the country and the nation with a moving story.

　　Once the political film "The Only Way" was broadcast, it triggered a ratings boom and heated discussion among the audience. The audience generally believe that this film is a rare and enlightening work of learning, thinking and education, with lofty ideas, grand themes, essence of historical materials, grand arguments and profound analysis.

　　Expert: Reform and opening up is the road to change.

　　"The political film" The Only Way "is relatively successful in all aspects. It can grasp people’s hearts and grasp the essence of China’s reform and opening up in the past 40 years. It expresses that reform and opening up is the fundamental way to determine China’s fate." As the "dramatist" and audience in the political commentary film The Only Way, Han Qingxiang, a former member of the Central Party School and a first-class professor, was deeply touched by the film.

　　"To commemorate the 40th anniversary of reform and opening up, one of its essentials is to rethink and understand the reform and opening up itself." Han Qingxiang told reporters that 40 years ago, the "reform and opening up" we understood was a reform and opening up that broke through the "Soviet model" and "rigid dogma", a reform and opening up that fought our way out and pioneered a new road, a reform and opening up that liberated and developed the productive forces, and a reform and opening up that had the significance of the second revolution in China.

　　After 40 years of development, China has ushered in a great leap from "standing up" to "getting rich" and then "getting strong". Han Qingxiang said that in the new historical position, what we see more is the "fundamental" significance of reform and opening up in determining the fate of China, that is, it is the "only way" and "fundamental way" to determine the fate of China.

　　"The only way" is to know and understand the reform and opening up from a higher position. The film reveals to us that reform and opening up is a revolutionary road to change, and it is a process that needs to constantly and continuously emancipate the mind, seek truth from facts and then get rid of rigidity. Its essential feature is change. "

　　Han Qingxiang believes that reform and opening up is an indomitable road of struggle. "For us, the implementation of reform and opening up, the establishment of a socialist market economic system, the construction of a socialist modernization power, and the great rejuvenation of the Chinese nation are actually in ‘ Climb an unexplored steep mountain ’ Take a step back and give up before the meeting, and you can climb to the top of the mountain with a thrilling jump. "

　　According to Tang Aijun, an associate professor at the School of Marxism of the Central Party School, the political film "The Only Way" explores "Where is the China Revolution going?" The enlightenment is to persist in road confidence. The Communist Party of China (CPC) found a correct "only way" to answer "Where is China going" in different periods, which is the Socialism with Chinese characteristics Road.

　　Socialism makes an ancient China glow with vigor and vitality. The 40-year historical journey shows that only reform and opening up can develop China, socialism and Marxism. Guo Jianning, president of Peking University Marxist Institute, also believes that the greatest value and significance of celebrating 40 years of reform and opening up is that we should start from a new historical starting point and further persist in comprehensively deepening reform and opening up.

　　History is a mirror. During his inspection tour in Guangdong, General Secretary of the Supreme Leader stressed: "Summarizing the experience and enlightenment of reform and opening up is not only the best celebration of 40 years of hard exploration and practice, but also provides a powerful impetus for promoting the great cause of Socialism with Chinese characteristics in the new era."

　　In Guo Jianning’s view, it is the strong sense of history in The Only Way that brings profound thoughts to the audience. "No matter how far the road goes, you can’t forget the past; No matter how long the road is, you can’t forget why you started. The film combines history with reality and tradition with the new era, which brings a strong shock to people. "

　　"The charm of The Only Way lies in the combination of classics and storytelling." Guo Jianning was the first candidate who resumed the college entrance examination in 1977. From his own experience, this political film also made him feel more deeply that reform and opening up is a key measure to determine the fate of contemporary China, which has changed the fate of many people. "The only way" not only tells the moving story of reform and opening up, but also tells the thought of the supreme leader governing the country. The combination of the two makes the people understand it, and it is more impressive. "

　　Chief Director: It’s no exaggeration to describe the reform and opening up in grand language.

　　"There may be many ways for the world to discuss China’s success, but the evaluation is highly consistent in terms of the significance of China’s success." Xiao Zhensheng, the general director of the political film The Only Way, said in an exclusive interview with reporters that China’s 40 years of reform and opening up were 40 years of hard work, forge ahead, keep pace with the times and embrace the world under the leadership of the Communist Party of China.

　　"Reform and opening up have changed China and affected the world. It is no exaggeration to describe her in any magnificent language. " Xiao Zhensheng said that some people call it the most important event since the 20th century, others call it the miracle of the East, and others say it is the heaviest historical chapter of the world socialist movement in the past 500 years. Since the industrial revolution, there has never been a country like China that brought nearly 1.4 billion people into middle-income countries in just 40 years, and it was not through colonization or war.

　　What kind of brand-new course has China embarked on as a "key choice" of reform and opening up? How does this "source of vitality" inspire a steady stream of power for 40 years? How does this "important magic weapon" push China to make a great leap from "standing up" to "getting rich" and "getting strong"? Where did this "only way" come from and where will it take China? In Xiao Zhensheng’s view, in the celebration of 40 years of reform and opening up, as a national television station, we have the responsibility to give our answers to these questions of history and the times. This is the original intention of creating the political film The Only Way.

　　Xiao Zhensheng said, "The broadcast of this political feature film will further enhance people’s confidence and determination to carry out reform and opening up to the end under the guidance of the supreme leader Socialism with Chinese characteristics Thought in the new era."

　　Audience: The people are the biggest beneficiaries of reform and opening up.

　　General Secretary of the Supreme Leader pointed out: "The people’s yearning for a better life is our goal." "Fully demonstrate the gold content of the reform plan and let the people have more sense of gain." The 40th anniversary of China’s reform and opening-up, history is the best witness, and the people are the biggest beneficiaries.

　　"From the development of agriculture to the reform of state-owned enterprises, from the reform of economic system to the accession to the WTO and now to the manufacturing in China, I can see my blood boiling." Talking about the feeling of watching The Only Way, Yang Miaomiao, the bus driver, opened his mouth to reporters. "My parents are both born after 50. They have all experienced natural disasters for three years, and they have all tasted the taste of being hungry. They have saved money all their lives and often told me how to think hard. The great changes in people’s lives brought about by the reform and opening up described in the political commentary film are obvious to all. "

　　As a traffic person, Yang Miaomiao has paid special attention to the development of traffic in China since the reform and opening up. Yang Miaomiao said, "My hometown of Bengbu is ‘ The city pulled by the train ’ , is an important transportation hub in northern Anhui. I remember when I was a child, I went to Beijing and took a green leather train and crashed for a long time. After the reform and opening-up, T63 was opened, and the morning and evening dawned. Nowadays, taking a high-speed train to take a trip has long been the most popular way to travel. "

　　"The 40 years of reform and opening up are also 40 years of restoration and reconstruction of procuratorial organs." As a post-70 s, Guo Yanping, the head of the unchecked department of Jianghan District People’s Procuratorate in Wuhan, witnessed the changes brought about by the reform and opening up to the people, and also witnessed the innovative development of the procuratorial cause. "New era and new journey, as prosecutors, we will never forget our initial intentions, forge ahead and write a new chapter in procuratorial work."

　　For Vagrancy, a student of Wuhan University, the political film "The Only Way" is different from ordinary textbooks. It uses a large number of historical materials and cases, and uses the language of sound and pictures to review the development process since the reform and opening up.

　　"From women workers in textile mills to oil workers in oil fields, everyone of them is ‘ Oriental giant ’ I have dedicated my strength today. " Vagrancy mentioned to reporters that the story of two generations’ youthful blood for Chengdu-Chongqing high-speed railway made her feel the great change of China’s speed, and also reminded people that behind this, there is the hard work and sweat paid by the builders of the Republic.

　　Talking about the fact that reform and opening up have injected great power and vitality into the development of civil aviation industry, Cheng Xiaoyun from Anhui Air Traffic Control Branch of Civil Aviation told reporters that every development of civil aviation air traffic control system in the past 40 years has been a qualitative leap from initial visual flight to instrument flight, from program control to radar control, from single runway to double runway and multi-runway operation.

　　The 40 years of reform and opening-up are also the 40 years of all-round development of China’s manufacturing industry. As the leader of China’s construction machinery industry, Xugong Group has witnessed the development and expansion of China’s manufacturing industry with the growth of the Republic. According to Jiang Nan, secretary of the Party Committee of Xugong Import and Export Corporation, emancipating the mind to promote high-quality development, persisting in the road of internationalization and contributing a world-class brand from China to the world are the due contributions made by China manufacturing enterprises to realize the Chinese dream of the great rejuvenation of the Chinese nation.

　　Sinochem, a state-owned enterprise with a history of nearly 70 years, is the builder, participant and beneficiary of China’s reform and opening up. Han Bing, vice president of Sinochem Energy Co., Ltd. believes that for state-owned enterprises, to build a world-class enterprise, it is necessary to further integrate into the trend of national reform and opening up and start a new long March of deepening reform.

　　Zhang Zhijuan, a propaganda member of Xiaguan Town, Dali City, Yunnan Province, also expressed his experience in watching "The Only Way". "Reform and opening up have witnessed the changes of the times and the reform process of the ecological relocation of Erhai Lake. It is our unshirkable responsibility to vigorously promote the concept of ecological civilization construction in the new era and protect the Erhai Lake. "

Numerical data (Numerical data) takes numbers as its main feature, and these numbers have clear numerical meanings, which can be operated and can measure specific sizes and differences. Such as "weather temperature", "Shanghai stock index" and "monthly income" in the above examples, these variables can be expressed in numerical values.

　　Emotional kidnapping, service congestion, scheming and indulging … … In the daily scene of compulsory attention to WeChat official account after scanning the QR code, there is a logic that "you can’t XX without paying attention".

　　Pink-up has formed an industrial chain. On a variety of pink-up platforms, some weighing scale fans only need 7 cents each, and 3,000 pieces will be sold, with large quantities and discounts.

　　Compulsory attention to WeChat official account to earn traffic is only the first step, and other profitable behaviors such as taking personal information and accurately pushing advertisements will follow.

　　"Are you there? Vote for me?" Click on the link sent by relatives and friends, but I want to enter the voting channel only to find that I should pay attention to WeChat official account first; When I came to the door of the pharmacy, a small line appeared on the weighing scale, which was intended to help customers understand the basic health conditions such as height and weight: "Scan the QR code and you can use it"; I plan to drive away from the garage after shopping, but I don’t care that WeChat official account can’t continue to pay the fee … … In the scanning code again and again in daily life scenes, the list of "subscription numbers" of mobile phones becomes longer and longer.

　　Pay, add friends and get information … … With the rapid development of Internet and mobile payment, the operation of "scanning QR code" is becoming more and more popular, which brings a lot of convenience to people. However, at the moment of chasing users’ attention, it is not uncommon to force attention to WeChat official account after scanning the QR code. Stranger still, the WeChat official account may have nothing to do with the user’s ongoing activities.

　　Why can’t we "bypass" WeChat official account? The reporter’s investigation found that there is a hidden gold chain behind it.

　　Hit Xu Juntu/this magazine

　　Do everything possible just to attract attention

　　Use WIFI in public places, and use coupons for hotel bills … … There is a logic that "you can’t do XX without paying attention" in many scenes of compulsory attention to WeChat official account. The reporter combed and found that the reasons for pushing people to submit can be subdivided into three categories:

　　Emotional "kidnapping" type WeChat official account used the interpersonal network of the direct participants to "escort" with feelings, and distributed the task of paying attention to WeChat official account as an adjunct to voting and helping others.

　　White-collar Ling Lu inadvertently cleaned up WeChat and found that less than half of the "subscription numbers" were what he really wanted to pay attention to. "The most common situation is voting. You must first pay attention to WeChat official account, the sponsor of the voting." Ling Lu said that due to family ties and friendship, I can’t help but vote. Sometimes I forget to cancel my attention after voting, and I have saved so much unconsciously.

　　Service "jam" type. The public company cooperates with the merchants to take "paying attention to the public company" as a compulsory channel for users to complete services and attract traffic.

　　When Cheng Xiaoqi, a citizen of Nanchang, Jiangxi, recently parked in the underground garage of a large shopping mall, he was asked to pay attention to a WeChat official account named "Stop on time" with WeChat. When asked whether direct payment could be made without paying attention to WeChat official account, the staff said no. Cheng Xiaoqi questioned: "What can be solved by scanning a receipt code? Why do I have to pay attention to WeChat official account?"

　　Click "Stop on time", and the main body of this account is Jiangxi Yixing Intelligent Parking Management Co., Ltd. The reporter called the company’s customer service, and the other party said that the cooperation between WeChat official account and the parking lot would require the parking lot to guide users to pay fees through the platform, which was a business model, and he was concerned that WeChat official account "would not bring any losses to car owners". When the reporter further confirmed that "I don’t care if I can’t pay for leaving", the customer service first said that there is another QR code that can pay directly. After the reporter said that he didn’t see the QR code in the relevant parking lot, the customer service also called "it depends on the parking lot".

　　The "inducement" type. The public party, that is, the service provider, defaults to the platform as the "necessary carrier" for using services and offers to guide attention, which is more concealed.

　　Nowadays, when you go to a restaurant to spend money, some restaurants no longer provide paper menus. The waiter will remind customers to order through the QR code posted on the corner of the table. And many ordering QR codes ambush a "careful machine": only when you pay attention to the WeChat WeChat official account of the store can you order food; Linking attention to WeChat official account with preferential activities has become one of the means for most "no paper menu" hotels to retain guests.

　　"weighing scale fans" are 70 cents each.

　　In the Internet age, fans mean value. It is WeChat official account’s desire to "suck gold" after rising in powder, which triggered a series of operations to pay compulsory attention to WeChat official account.

　　Mr. Zhang is the head of an operation in WeChat official account, where a single tweet has been read more than 100,000 times. He revealed to reporters that the current cost of acquiring a fan through official channels is around 5 yuan to 10 yuan. Because of the high cost of obtaining customers, only WeChat official account, a capital-rich head, can afford it, and most WeChat official account can only choose unofficial channels to raise money at the initial stage.

　　Search for "WeChat official account Pink" in Baidu, and a variety of pink platforms will come into view. Industry insiders told reporters that at present, Fanfen has formed an industrial chain. The accuracy of fans, the richness of equipment channels and the professionalism of customized solutions have become the main means for platforms to compete for customers’ competitiveness, and compulsory attention has become the main means for platform offline customers.

　　The reporter investigated a powder-increasing platform that mainly helps customers realize their demand for powder-increasing through offline equipment, and found that there are many offline scenes promoted on its corporate homepage, including weighing scale, doll machine, shared charging treasure, vending machine, hospital equipment powder-increasing, karaoke powder-increasing, WIFI powder-increasing, etc. There are also differences in retention rate, age group and price among different channels.

　　For example, if the hospital equipment is powdered, users can pay attention to WeChat official account to receive environmental protection bags or medical records for free by scanning the code in the hospital. The retention rate of fans in this scene is 60% to 80% of that day, and the age group is 18 to 45 years old; The doll machine adds powder by inducing users to scan the code to pay attention to WeChat official account’s voucher collection. The retention rate of fans is 60% to 80%, and the age group is 18 to 35 years old.

　　"This company is well-known in the industry and has offline equipment all over the country. Because the equipment is laid directly offline, the customer’s cost of obtaining customers is relatively low. The cheapest weighing scale fans only need 7 cents each, and 3,000 are sold, with a large quantity and a discount. " Sales staff said that many so-called powder-increasing platforms on the Internet actually don’t have the ability to get customers offline, and most of them cooperate with first-hand customer-obtaining platforms like them to earn the middle price difference by being a "profiteer".

　　Another powder-raising platform has only three ways of powder-raising: paper towel machine, weighing scale and WIFI. The price of powder-raising package in weighing scale is: 1,000 fans 900 yuan, 4,000 yuan for 5,000 fans and 7,000 yuan for 10,000 fans. The prominent position of its homepage is also straightforward, indicating that the number of customers served has exceeded 25,000, with a cumulative increase of 90 million, and the amount of powder increased by more than 120,000 that day.

　　Seemingly voluntary, but actually compulsory.

　　Is there any infringement in WeChat official account’s behavior when he is forced to pay attention to "no consultation"? According to the experts interviewed, under the premise of consumption, it is a kind of "voluntary in form and compulsory in essence" for merchants to force consumers to pay attention to WeChat official account.

　　"You must scan the code to pay attention to WeChat official account to order food, which is suspected of infringing on consumers’ right to choose independently." Gu Zhiming, Secretary-General of Jiangxi Consumer Protection Committee, said that Article 26 of the Consumer Protection Law stipulates that operators shall not exclude or restrict consumers’ rights, reduce or exempt operators’ responsibilities, increase consumers’ responsibilities and other unfair and unreasonable provisions to consumers by means of format clauses, notices, statements and shop notices, and shall not use format clauses and technical means to force transactions. Format clauses, notices, statements, shop notices, etc. contain the contents listed in the preceding paragraph, and their contents are invalid.

　　What’s more, according to industry insiders, the ultimate goal of business promotion is to turn online traffic into offline revenue. It is only the first step to pay compulsory attention to WeChat official account to earn user traffic, and other profitable behaviors such as obtaining personal information and accurately pushing advertisements will follow.

　　Zeng Yue, a lawyer of Jiangxi Qiuzheng Ward Law Firm, said that when WeChat users pay attention to WeChat official account, they will often receive a prompt that "WeChat official account has applied for your WeChat avatar, nickname, region and gender information". If they don’t click "allow", they will not be able to pay attention and get the services provided by WeChat official account. There is also the risk of revealing personal information for WeChat users, especially the elderly who are not very likely to use mobile phones to surf the Internet.

　　"The original intention of QR code is to make life more convenient, but it is mandatory to pay attention to what WeChat official account can consume ‘ Additional terms ’ To a certain extent, it also excludes the consumption rights of non-netizen groups. " Ruan Xinyi, a lawyer of Shanghai Jintiancheng (Nanchang) Law Firm, said that in the context of Internet consumption becoming a general trend, it is the only way to win the support of consumers to advocate businesses to simplify operating procedures while providing high-quality Internet products or services, to exercise their rights to the minimum extent and to protect the rights of network users to the maximum extent. (Reporter Hu Jinwu, Yuan Huijing)