Special feature of 1905 film network Chen Feiyu is a little busy during the National Day holiday this year. In addition to starring in "Meteor in the Day", he also acted as the voice for the first time, giving voice to the character "A Jun" in the animated film.

For him, this is a very special experience, but also full of challenges. "I’m not a very fast-paced person in my daily life.However, A Jun is a young man with extremely fast speech speed, high tone and great vitality.

Screaming wildly and panting desperately, this is the most difficult part of his dubbing process, which almost made him scream his throat.

　

Chen Feiyu in reality is also very different from the energetic teenager "A Jun". In the interview, he spoke easily and calmly in the face of any problems.Less than 20 years old, he has a kind of composure that is not in line with his age.

Born into a family of performing artists, his father Chen Kaige is a director and his mother Chen Hong is an actor. Chen Feiyu said that he was born with the gene of loving art. For the profession of actor, he is very clear:Be a serious, hardworking and sincere actor.

　

He likes contemporary art and usually goes to see art exhibitions and museums. He also loves fashion, watching fashion shows, collecting shoes and painting his own designs.If he doesn’t become an actor, he has a clear career plan for himself — —Become a fashion designer.

Slow personality, but good at making friends.

　

In 2010, Chen Feiyu entered the film and television circle because of his participation in movies. Later, he successively appeared in "The Night Will" and My People，My Country, and gradually became known to the public.

Chen Feiyu starred in the work

The film "Abominable" gave him a chance to try dubbing, which also opened up his performance field as an actor.

　

A Jun, the voice role, is an urban teenager who loves to boast, but pays attention to the outside world but is very kind at heart. Chen Feiyu was deeply impressed by two scenes: one is that A Jun falls from a height, and the other is that he gets lost alone and running all the way in the forest. Both of these two scenes need Chen Feiyu to shout and scream at the top of his lungs, but he usually speaks slowly, which has caused him a lot of "torture".

Ah Jun’s liveliness and extroversion are also in great contrast with his own personality. "In life, my personality is more introverted, more shy, and I am not very familiar with this person at the first meeting. I am a slow fever myself, and I hope I can get to know someone I didn’t know through time."

In fact, introverted personality does not prevent him from making friends in real life. In April this year, Chen Feiyu entered the Beijing Film Academy and became a freshman in the performance department. "The atmosphere of the school is very good, and the professional courses are also very interesting. I can also get to know different students from various provinces, and I get along with them."

　

"I can talk more when I get to know them. I like to act collectively with them, eat together, and go to class together.I hope it is a classmate who is close to them.Talking about college life, he described himself as a person who can make friends.

　

Even if the work is full, he tries his best not to delay classroom study. "Can I do it? cut class, go to every class.No matter what you have planned the day before, you must arrive at the classroom on time or even in advance the next day. "

Chen Feiyu used to be a big fat man, weighing more than 200 Jin when he was fattest. Later, he tried to lose weight and succeeded in losing weight, which he said was the most inspirational thing he had done so far.

　

Although many people think that he is thin now and his face value is high, he is not as boastful and narcissistic and pays attention to appearance as A Jun in the movie. "Looks and appearances are given by my parents. I won’t say what I am satisfied with or dissatisfied with my appearance. After all, it’s not up to you."

Opportunities for actors are rare, and pressure comes from seriousness.

Chen Feiyu talked to us most about his love of art and his thinking as a new actor. Between words and manners, you can clearly see his maturity and stability.

He said that he likes shoes as much as Jun, and he will take them off and hold them in his hand to prevent them from getting wet in rainy days. He likes to buy many pairs of shoes with the same brand, the same style and different colors. "One pair is casually worn, one pair is kept, and the other pair is just for viewing."He explained that the reason why he likes shoes is not because of material dependence like A Jun, but because he has great interest in art and fashion.

　

“I think there are cells in my genes that love art."The family environment also exerts a subtle influence on Chen Feiyu." What kind of movies I watch at home, what kind of music I play, and how I communicate at home, my living habits are slowly changing with my living habits at home. "

He said that he usually likes to watch art exhibitions, visit museums and watch fashion shows. Recently, he also appeared at Paris Fashion Week to personally modify and design his own clothes. We asked him what he wanted to do if he didn’t want to be an actor, and he replied firmly, "Designers, fashion designers."

Chen Feiyu also cherishes the identity of an actor. He said: "Choosing to be an actor is a rare opportunity. I feel too sorry for myself if I don’t give full play to my potential in a role. It is one thing to have experience, but it is another to work hard."

　

He told us that there would be times when he was under great pressure, but it all came from seriousness. He will be strict with himself and have a strong initiative. "This is a responsible part."He doesn’t care about the definition from the outside world and the eyes of others."As long as I don’t do anything wrong to myself, as long as I don’t do anything against my own values, I don’t think anything I do will be wrong."

"What kind of actor do you want to be in the future?" We asked.

　

"A serious, hardworking and sincere actor. Whether it’s good or not, others have the final say, but whether it’s serious or not is their own decision. "

　

Chen Feiyu & Ask and answer quickly.

1. Are you a mobile phone controller like "Jun"?

Chen Feiyu:He’s addicted. I’m fine.

　

2. Do you like taking selfies?

Chen Feiyu: I don’t like taking selfies.

　

3. What is the most painful thing in the process of losing weight?

Chen Feiyu:What is it? Dieting.

　

4. What’s the secret?

Chen Feiyu:Shut up.

　

5. Are your eyes your most attractive part?

Chen Feiyu:Whether there is charm or not is up to others, because your parents give you looks and appearances. I think it depends on the charm. For example, I changed a pair of shoes, and I think these shoes are so attractive!

6. Fans want to ask who is your ideal type?

Chen Feiyu:Ideal type … not found yet, not found.

　

7. How many adjectives can you describe it?

Chen Feiyu:Don’t use adjectives, maybe just like my mother.

At 2am, China football once again became the focus of controversy, and this time it was even pushed to the forefront. It originated from a report in Beijing Youth Daily that Song Kai, president of the China Football Association, had a clear understanding of the problems faced by women’s football after watching the women’s football match between China and South Korea. However, this report not only did not calm the fans’ arguments, but also triggered more controversy and discussion.

What is the reason for it It turned out that some fans questioned that Song Kai had a comprehensive understanding of the team’s problems through one game. This doubt is not groundless, because there are many factors that affect the outcome of a football match, including the player’s state, tactical arrangement, game mentality and so on. It seems a little hasty to jump to conclusions just through one game.

Of course, the reaction of the fans is even more enthusiastic. Some fans are skeptical about what Song Kai has done, thinking that he may not have a deep understanding of the real situation of women’s football. Other fans want to see more professional solutions, not just superficial observation. Some fans hit the nail on the head and pointed out that understanding the problem does not mean that we can solve the problem. What we need is real change and progress.

In fact, the development of football in China has always attracted much attention. However, as the fans say, the key to the problem is how to solve these problems. What we need is to dig deep into the root of the problem, find the crux, and then prescribe the right medicine. This requires professional ability, dedicated attitude and long-term patience.

In this regard, fans and friends: What do you think of Song Kai’s statement after watching the game? Do you think he can lead China football out of the predicament? Welcome to leave a message in the comment area to share your views!

At the same time, we expect you to continue to pay attention to our reports, and let us witness the rise of football in China!

"The producers of Love Language City once again gave outsiders a little shock."

For example, just a few minutes after the live broadcast of the 6th anniversary of the official account of the game was launched last night, the related topics of # Love and Producer 6th Anniversary # rushed to Weibo and bilibili. As of today, there have been six hot searches in Weibo in one day:

At the same time, the producers’ active discussion also made the popularity of Weibo’s super talk of Love and Producer rise continuously, and it rushed to the position of Top1:

As a product that has been on the line for 6 years, it is really amazing that it still has such a strong influence today.

However, if you are interested in "archaeology", you will find that it is common for the topic of "Love and Producer" to be searched in major communities in recent years; The sales of surrounding flagship stores have been on the list of e-commerce platforms for many years; In the offline scenes that many people can’t see, the ladies of the city of love are even more active.

For a long time, people in the industry will naturally attribute the success of Love and Producer to the first-Mover advantage and the gift from the blue ocean market of National B in that period, which can explain its phenomenal explosion in that year, but it cannot explain the consistent enthusiasm and actions of players today after many years.

With the opportunity of the sixth anniversary of Love and Producer, it’s time to find the real answer.

Get on the train in the name of love

I have to say that this anniversary live broadcast provides a textbook example in providing emotional value for female players:

The theme of the whole live broadcast was "Love, Travel and Destination", and the players boarded the sixth anniversary commemorative train with the characters and seiyuu teachers.

At the beginning of the game, the characters in the game "showed their magical powers" in the small theater in the waiting room with the gesture of hand puppets, and took the players to start this love journey with a relaxed, humorous, warm and loving atmosphere. Players can not only see Zhou Qiluo’s and Li Zeyan’s "the name of the dish", but also the "cooperative magic" between Professor Xu Mo and Ling Xiao’s college students, and even have an impromptu RAP with active blood.

Then seiyuu teachers appeared as train attendants, accumulated train energy through interactive games, and took the players to recall the bits and pieces about the characters.

As the journey continues, more surprises come to the players. The game characters have prepared fairy tale books, telling stories about courage and love in the form of fairy tale variants.

In this romantic and touching atmosphere, the train arrived at the terminal and set off the climax of the whole live broadcast:

The five characters personally arranged their own confession platforms, and the tokens representing precious memories and everything about the producers were displayed in this exquisite and romantic platform. In the personal songs of the characters, they slowly tell the past with the producers and express their eternal love and initial heart.

The sense of atmosphere, ceremony and immersion are all taking care of the players’ rich and delicate hearts. Gyro Jun, who watched the whole process, also saw what is called a barrage like a mountain call and tsunami:

This cross-dimensional two-way trip not only gave me a concrete experience of the sincere and profound feelings between the characters and the producers, but also gave me a more intuitive feeling of the attitude and operational ability of the team of Love and Producer.

It is self-evident that major product nodes such as anniversary are critical to product operation, especially for female-oriented games where players have invested a lot of delicate emotions, its position is more prominent.

It can be seen that the "Love and Producer" team went all out in this activity: it lasted for 120 minutes, and the combination of hand puppet performances, animation scenes, live shooting and other forms brought a rich viewing experience. The link between each link constantly promotes the player’s mood, and the beautiful scenery and the orchestra’s passionate performance create an unparalleled audio-visual feast.

Therefore, it is not so much a live broadcast as a grand party with a lot of resources and careful preparation, which just echoes the hot search # Love and Spring Festival Evening # last night.

Looking through the discussion of players related to Love and Producer, I found that their comments on it are often "initial heart" and "Bai Yueguang".

Even many people think that they are "enough" and "tired" and unload the game, but they will involuntarily return to the love language market every once in a while; There are not a few players who have survived since the opening of the service.

From the player’s point of view, Li Zeyan, Xu Mo, Bai Qi, Zhou Qiluo and Ling Xiao are too attractive to give up. From the perspective of the industry, the source of high loyalty is the absolute grasp of the shaping of diagonal colors and feelings, which is inseparable from the long-term insight into female users and the self-innovation of products that keep pace with the times.

Love women’s long-term operation requires the professionalism of "temperature"

"Now the ladies are eating better and better."

Whenever "Love and Producer" has a big update, it will always receive such comments from players, especially this year. Among the nicknames given by the player group to the paper folding game, "roll paper" (meaning too big) is also quite loud.

In fact, the quality of the sixth anniversary live broadcast is the epitome of the professional ability of the team of Love and Producer. Looking back at the update and development of the game content, I prefer to call it "professionalism with temperature".

The content iteration direction of Love and Producer has always been linked to the increasing demand of female players for diversified aesthetic, emotional and interactive dimensions.

In terms of content shaping, an intuitive performance is that the role card is getting better and better. On the premise that the charm of the characters remains unchanged, the card face of Love and Producer has gradually completed the evolution of 2D→Live2D→ Interactive Live2D, so the charm of the characters has become stronger with the improvement of technical expression.

Another performance is the increasingly rich gameplay in the game. The cute and fat baby image newly launched this year will also accompany the players to spend their leisure time here:

In narrative, the team has been boldly trying to seek breakthroughs in theme, content, form and other aspects to create a sense of freshness for players.

Take this year’s update as an example, there are both ethnic minority themes that reflect the cultural collision and are full of exotic customs, such as Chinese Valentine’s Day’s "Ni Trace in the Mountains and Seas", and western fantasy themes that create an epic and fatalistic sense, such as Halloween’s "The Death of Power".

As far as emotional experience is concerned, the story of a mountain and a sea is more like a cookie, while the story of the disappearance of power is serious, even with a strong tragic color-the former "sends sugar" and the latter "sends knives". Thanks to the profound narrative skills, the two diametrically opposite emotional experiences have won the same high praise among the players, and some players even send videos to study and taste them.

In terms of long-term operation, the "Love and Producer" team also has their unique understanding.

For example,Each character has a unique Weibo account.It has been updated since 2018 and has never stopped. Here, you can see them sharing their daily lives, and it has also become a channel for players to express their love outside the game, and the sense of companionship that lasts for a long time arises spontaneously:

What’s more, the characters will even write clues about future activities in their blog posts, creating a surprise for players who are aware of it and suddenly realize it:

The foreshadowing of the grass snake gray line brings the echo of the experience inside and outside the game, which invisibly enhances the realism of their existence and the sense of trust with the players.

In addition, the meticulous care for players’ emotions is also the advantage of the tour operation.

In the mature interactive form of the game character calling the player, the team of Love and Producer continues to polish the details and strive to improve the player’s experience. For example, in this interactive phone call for the sixth anniversary, they innovatively provided players with 15 seconds of free interaction time-making it a real call that can express their hearts with the characters; Even the last number of the call number is buried with the egg of the character’s birthday, which makes many players feel such "useful details".

On the one hand, all of the above reflects the accumulation and deep cultivation of Love and Producer at the content level, on the other hand, it reflects the team’s deep grasp and care for the psychology, preferences and habits of female users: there is professionalism in temperature, nothing more than that.

Is time a killer? His arsenic is my honey.

To tell you the truth, in terms of age, Love and Producer, which has been online for six years, is really an old game.

However, judging from the marketing actions of this game in recent years, it is hard to say that it is really old. Even because of its solid user base, Love and Producer has taken the ladies to play more and more "wild" and always rushed to the forefront of the Internet trend. The new linkage plan for 2024 announced in this live broadcast includes intangible cultural heritage such as Jiaodong Huabo, cross-border cross-cultural IP such as Sherlock Holmes, and scenes of Xiamen travel, Baidu map, traffic card and COCO milk tea linkage involved in the daily life and work of producers.

In addition to the routine operations of major countries such as milk tea brand co-branding, you can even see that it is linked with the pink rabbit, and the funny and funny expression packs quickly spread among the players:

Or the "earth to the extreme" farmhouse activities, allowing players to achieve epic achievements such as witnessing Li Zeyan selling fish and Professor Xu Mo selling vegetables:

There are also cross-border linkages with high-end brands such as Longines to meet the needs of players at different levels:

There is also a cross-border linkage such as "Love and Producer" X Suzhou Arts and Crafts Industry Association X Suzhou Silk Museum, which brings unique aesthetic experience to players, but also moistens the intangible cultural heritage and the charm of traditional culture in the hearts of players.

Popular and extravagant, funny and serious, modern and traditional, bold and generous marketing planning again and again, repeatedly bringing fresh and interesting experiences to players, it is really necessary to reiterate:

"The ladies are eating better and better."

For many game products, time always plays the role of "killer". However, from "Love and Producer" and its players, I can see that the flow of time can’t erase the enthusiasm, but because of the precipitation of years, this feeling is more meaningful and profound.

In other words, in terms of products rooted in human emotional needs, time is by no means arsenic, or even better than honey-of course, the premise is that the product itself is excellent and deep enough to allow players’ emotions to continue, accumulate and grow. Love and Producer, which has spanned six years, is undoubtedly an excellent example.

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It is an acknowledged fact that "Love and Producer" opened the door to National B; Another fact is that due to the phenomenal achievements of this game, the national B track has long been in a "post-love and era".

This evergreen game, which has been online for 6 years, made me clearly realize that even the paper makers are not necessarily the more "new" the better for those players who infuse life feelings into their characters. They are still waiting for their next, next, eternal anniversary with the characters. The lethality of "Bai Yueguang" not only comes from the glimpse of youth, but also lies in the company and dedication in the morning and evening.